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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. How to Use Twitter Analytics: The Complete Guide for Marketers.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. They’re broken into five categories: Network specific abbreviations. Business specific social media acronyms and abbreviations. SEM: Search Engine Marketing.