Social Media Terminology: Social Media Words You Need to Know

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Cost per click (CPC). More information about CPC: Is Your Social Media Marketing Budget Ready for the New Year? The Battle of Facebook vs. Twitter Ads: Which One Has the Lower CPC? Geotag. To track the performance of your social media campaigns, this snippet of code is added to the end of a URL. URL shortener. Some URLs get really unwieldy and need to be shortened.

The Ultimate List of Social Media Definitions You Need to Know

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Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Geotag. A geotag is a specific location added to a photo, video, or other social media post. Social media is a constantly evolving field.

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