Social Media Terminology: Social Media Words You Need to Know
MARCH 24, 2020
Cost per click (CPC). More information about CPC: Is Your Social Media Marketing Budget Ready for the New Year? The Battle of Facebook vs. Twitter Ads: Which One Has the Lower CPC? Geotag. To track the performance of your social media campaigns, this snippet of code is added to the end of a URL. URL shortener. Some URLs get really unwieldy and need to be shortened.