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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

You’ll most often find this on Twitter or message boards. ROI is one of the most common ways businesses assess the success of campaigns and ventures. Also known as pay per click (PPC), this abbreviation refers to the price an advertiser pays for each click earned on a campaign. FTP: File Transport Protocol.