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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. Just like in-feed posts, engagement matters when it comes to ranking Stories. Add your meta avatar. Meta Avatars provide a fun, social savvy way to add some emotion to your Stories.

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12 Tips for Creating Engaging Visual Content on Social Media

Hootsuite

Air France’s Instagram feed, for example, includes a combination of destination shots and airplane photos. If your Twitter, LinkedIn, or Facebook avatar is your logo, you may not need one in your cover banner, either. They can range from high-production IGTV films, to subtle photo animations, a.k.a Create a mood board.