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First person accounts and social media…

The Way of the Web

For almost three decades, I’ve combined the habits of an obsessive librarian and a paranoid squirrel in saving every books, film, record, videogame, comic book and piece of ephemera that has come my way, even if it wasn’t something I particularly liked. Now that has all changed.

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How Ford Can Ramp Up It's Social Media Turnaround Story of 2009.

Bare Feet Studios

Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing worldwide, so I was raised in the automotive business. Host the videos on your site, so you have your own video RSS feed, not just text. Film the execs taking the heat from the customers. Get the dealers involved. Yes, even in web 2.0