The Metaverse: What it is and why it matters for brands
Sprout Social
JULY 14, 2022
The book described the metaverse as a digital world that exists parallel to the physical world, with the ability to visit virtual spaces at will. The metaverse doesn’t refer to one singular type of technology, but rather a group of technologies that will shift how we interact online. Talk about life imitating art, right?
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