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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. Image: Matthew Smith via Flickr, Creative Commons Can you say “love at first byte&# ?

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Sticky PR Measurement: Are We There Yet?

Waxing UnLyrical

The advent of digital and social media has made this challenge far more complex and vital than ever before. Title image: Edgely Cesar via Flickr, Creative Commons My take Measurement should be, but still isn’t, the jewel in the crown of PR. You tell me. Utopia aside. It is that measurement really isnt taught.

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