The Marketing Blog

SEPTEMBER 28, 2009

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265

Research Social Media Marketing Retail 265

The Marketing Blog

SEPTEMBER 16, 2010

Quotes from the story: A study conducted by Iffort, an India-based strategy and social media consulting firm, which was released on Wednesday, declared Delhi Traffic Police and MTV India as the most active and popular brands respectively. If you would like to read our study, you can download it here.

Research 138

Research Web 2.0 Features News 138

Techipedia: Tamar Weinberg

AUGUST 25, 2010

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. If I’m managing your Twitter account , you might find a response from me at 11 PM on a Saturday night or 2 AM on a Tuesday.

Social Media 272

Social Media Engagement Forums Policies 272

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Template: Blogging and Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Social Media Strategery

AUGUST 18, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 She, along with Brooks Cooper , have since become the linchpins for integrating social media into the classroom at USI.

Education 135

Education Social Media Gov 2.0 Class 135

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. Thanks to social media, anyone can make waves. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

The Marketing Blog

DECEMBER 22, 2008

Home About In the Media Barcamp Delhi 5: Spreading the Word out ! Social Media Mercury rising up in India December 23, 2008.3:51 51 am After Hiatus, Social Media Predictions & 2009 Jump to Comments Image by Matt Hamm via Flickr Phew. Read more on Windchimes Blog Loksabha elections 2.0 &

Social Media 100

Social Media Web 2.0 Startup Flickr 100

The Marketing Blog

APRIL 7, 2010

Both of these studies were conducted by Experian Hitwise , a leader in online competitive intelligence services. Here is a graphic that I prepared on Hitwise study. The study says, among the top three search engines, Google sent the most visits to the four categories below. However, I still review some Web 2.0

Engineering 149

Engineering Hitwise Statistics Google 149

The Marketing Blog

MAY 27, 2008

Home About In the Media Proto.in July 18-19 2008 Social Technographics Ladder May 28, 2008.1:37 37 am Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc Jump to Comments Come June 7th and we’d witness another one-day unconference on social media and blogging.

Blogger 100

Blogger Social Media Web 2.0 Startup 100

The Marketing Blog

MARCH 26, 2010

Home About In the Media Indian Companies on Twitter – A Usage Study Search Engine Statistics:: Google’s share dips March 27, 2010.8:32 I write about Social Media and how it is being used as a conversational channel by individuals and organizations. However, I still review some Web 2.0

Web 2.0 138

Web 2.0 Content Startup FeedBurner 138

The Marketing Blog

NOVEMBER 25, 2007

Home About In the Media Bloggers & Writers – What Keeps You Going? 28 am Fastrack Adopts Social Media Jump to Comments For B-School students this seems to be a perfect case study in the making. Yeah, I am talking about embracing of social media by Fastrack,a leading youth fashion brand by Titan.

Social Media 100

Social Media Web 2.0 Startup Flickr 100

The Marketing Blog

AUGUST 12, 2010

This post was mentioned on Twitter by JobShoots, Social Media Insider and JobShoots, Alltop Social Media. Alltop Social Media said: Facebook and India [link] Social-Media.alltop [.] I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Alltop 127

Alltop Web 2.0 Facebook Startup 127

The Marketing Blog

FEBRUARY 6, 2010

Home About In the Media Preventing Social Media Spam Moving One Step Closer to Dream February 6, 2010.4:45 Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Web 2.0 145

Web 2.0 Facebook Startup Comparison 145

The Marketing Blog

NOVEMBER 26, 2009

Home About In the Media Twitter’s Retweet feature (beta) Criticising Social Media ? Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. November 26, 2009.5:10

Resources 138

Resources Web 2.0 Startup FeedBurner 138

The Marketing Blog

DECEMBER 24, 2009

Home About In the Media Criticising Social Media ? Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 Enterprise 2.0 Tools vs Strategies Why do Enterprise 2.0 Share this: StumbleUpon Digg Reddit 5 Comments Filed under Web 2.0 Shaun McLane said: Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

The Marketing Blog

JULY 23, 2008

Home About In the Media themarketingblog@wordpress on Mobile Applying the Johari Window to a s/w Product July 24, 2008.3:37 Who All blog-readers who enjoy following trends/thoughts/insights/analysis on social-media , marketing and branding trends in India. The scope of my blog-posts span across the Enterprise 2.0

Social Media 100

Social Media Brands Web 2.0 Startup 100

The Marketing Blog

JANUARY 5, 2009

Home About In the Media After Hiatus, Social Media Predictions & 2009 Indian startups need more Community Managers January 5, 2009.11:43 43 pm Social Media Mercury rising up in India Jump to Comments Let me start of by wishing everybody a very ‘Happy New Year 2009′ ! Mumbai was a trend-setter.

Social Media 104

Social Media Web 2.0 Startup Blogosphere 104

The Marketing Blog

APRIL 12, 2010

Home About In the Media Search Engine Statistics:: Google’s share dips Facebook & India April 13, 2010.6:21 Job Description Skill Set: Adobe Dreamweaver Adobe Photoshop Adobe Flash CorelDraw X4 HTML, CSS, JQuery The candidate must possess following skills: Good understanding of Web 2.0

Web 2.0 118

Web 2.0 Startup Skills Consultant 118

The Marketing Blog

APRIL 18, 2010

This website claims to be updated daily and that is why the numbers are higher than Nick Burcher’s study. Cross-posted at Iffort’s Blog Share this: StumbleUpon Digg Reddit 11 Comments Filed under Facebook , Web 2.0 Let’s share about social media knowledge to more develope in India & Indonesia.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 I write about Social Media and how it is being used as a conversational channel by individuals and organizations. The scope of my blog-posts span across the Enterprise 2.0

Facebook 185

Facebook Web 2.0 Startup Applications 185

The Marketing Blog

JULY 10, 2010

This post was mentioned on Twitter by Daksh and others. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The scope of my blog-posts span across the Enterprise 2.0

Startup 191

Startup Web 2.0 FeedBurner Consultant 191

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Note how I bolded a specific term: web hosting. Next time you proceed in a social media marketing campaign, follow some ideas and steps: Know your market.

Social Media 100

Social Media Digg Brands Marketing 100

Social Media Strategery

MARCH 1, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media Grading Social Media Mon, Mar 1, 2010 Prof. Miscellaneous Personal Prof.

Gov 2.0 91

Gov 2.0 Social Media Class Wiki 91

Laurel Papworth

FEBRUARY 5, 2010

A Singapore-based university lecturer believes educators should harness the potential of social media as it is not only practical, this is in the interest of students who will go into the workforce as “efficient knowledge workers&#. Technorati Tags: Netzley , Online Communities , Singapore , Social , Twitter , university.

Twitter 68

Twitter Web 2.0 Education Class 68

The Marketing Blog

SEPTEMBER 10, 2009

Home About In the Media Usability questions from a novice Indians in Social Media (2009) September 10, 2009.9:47 Once again a fantastic demonstration of how agencies are tapping on the potential of social media. The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0

Web 2.0 109

Web 2.0 Startup FeedBurner Case Study 109

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Maybe it’s on Twitter. That’s not really convincing social proof.

Social Media 221

Social Media Marketing Digg Consultant 221

Laurel Papworth

OCTOBER 20, 2010

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. Public Sector web 3.0 and Future of Social Media eGov. social media dashboard. social media news room. Learn here!

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

The Marketing Blog

FEBRUARY 24, 2010

Home About In the Media Facebook will surge ahead in India Facebook vs Twitter (A Comparison) February 25, 2010.1:08 To begin with, we would be working on a strong collaborative model with itemperance consulting , who would assist us with execution of various assignments in the web-strategy spectrum.

Web 2.0 140

Web 2.0 Startup FeedBurner Consultant 140

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. Holy Social! Listen Now. via Boston Magazine.

Curation 141

Curation Web 2.0 Case Study Social Media 141

The Marketing Blog

JULY 22, 2010

Realizing the problem, we explored the army of social media tools. The first and the last of them being “Twitter&#. I thought a brand like ‘Airtel’ would understand the essence and meaning of Social Media. Dear Airtel – Do you know why using are using twitter?

Conversation 145

Conversation Web 2.0 Startup FeedBurner 145

Social Media Strategery

JANUARY 26, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 So, what can you do to address the myriad reasons for social media being scary? Miscellaneous Personal Prof.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Laurel Papworth

JANUARY 14, 2010

HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. Engage your customers directly via social media and mobile initiatives, and Web 2.0 I will take full advantage of Social Marketing and enhance the social media strategy for my hotel in 2010.

Hotels 85

Hotels Tourism Travel Social Media 85

The Marketing Blog

AUGUST 10, 2011

The bottom line is that bulk of Indian companies continue to struggle on the sticky support wicket despite a tremendous opportunity due to the growth of Social Media channels. Be it Online Chat, Email, Twitter, Facebook or Phone, we used all of them. Filed under: Customer , customer service , Web 2.0

Web 2.0 174

Web 2.0 Hosting Case Study Patterns 174

The Marketing Blog

APRIL 18, 2008

Home About In the Media Revisiting the Web 2.0 Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The scope of my blog-posts span across the Enterprise 2.0

Web 2.0 127

Web 2.0 Startup FeedBurner Open Source 127

Laurel Papworth

JUNE 16, 2010

Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment. Some systems you can use: Have a look at these case studies. Enterprise 2.0: Unethical Media Behavior (11). Mores the pity.

Badge 108

Badge Sharepoint Social Media Foursquare 108