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2023 Social Media Benchmarks + How to Use Them in Marketing

Hootsuite

How do you know the “right” number of engagements to expect on your social posts? That’s where social media benchmarks come in. This industry-specific data tracks the norms or averages for specific metrics like social media engagement and follower growth. What is a social media benchmark?

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WOM: What's Really Behind The Buzz

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

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Are Brands Overvaluing Facebook and Twitter? Let’s Find Out

Convince & Convert

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. The Social Habit pre-orders now available. Winners of our Social Media Research Contest.

Brands 114
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Fetching Friday – The Final Resources Mashup of 2010

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, some tidbits on Affiliate Summit West, and a free ticket to Social Media Marketing Las Vegas on kikolani.com. 9 Internet marketing predictions to ring in 2011 – some predictions for SEO, social media, and online marketing.

Mashup 132
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How To Build A Successful Business Blog (a Getting Started Guide)

Rebekah Radice

Whether it’s speaking at a national event or traveling as a brand ambassador, blogging has opened (and continues to open) doors for me I never thought possible. One of my most recent achievements is being named a 2015 Top 10 Social Media Bloggers by Social Media Examiner. Create a Regular Schedule.

How To 132
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Some Perspectives on Pinterest

Social Media Marketing

I've been wanting to write something about Pinterest for the last 2-3 weeks, but haven't been able to because of a grueling work schedule, and rather than simply provide you an introduction to the site, I thought I would take a sampling of articles that have been written about it and see if we can explore some topics related to Pinterest instead.

Apparel 167
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Yet with social media, there’s a perception that it’s easy to score freebies. Social media has introduced incentives to the online space, encouraging others to connect with your business. And unfortunately, social media is at fault for breeding this mentality and causing it to spread.

Products 267