Pixlee

JUNE 28, 2019

By 2021, global retail ecommerce sales will reach $4.5 Airbnb offers inspiration galleries featuring UGC to keep a clean but approachable design to their site, which a clear actionable call-to-action (CTA). Airbnb shows off inspiring UGC to entice viewers to travel to new locations. 94% of first impressions are based on design

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Sprout Social

OCTOBER 19, 2022

While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. Maybe you want them to live in the cities where your retail locations are, or maybe you want them to have a large social media following.

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Pixlee

FEBRUARY 1, 2019

Discounts, exclusive deals, or free gifts can push your existing customers to refer new people to your service. And as an added bonus, you gain a new customer—the referred friend. Another consideration for both rewards and cash incentives: should you incentivize both referrer and the referred client? Or just reward the referrer?

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Discount UGC How To Apparel 41

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing. Shoppers spent $7.9

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Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? You could use a Facebook Group to share information about events, tutorials, UGC (with permission and credit), or customer success stories. ” Hootsuite.

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Hootsuite

JULY 13, 2022

One popular form of this social proof is user generated content (UGC). A great customer service experience can: recover customer acquisition costs, nurture loyal brand enthusiasts who refer their friends and. Grow your online and in-store sales with a conversational AI retail chatbot by Heyday by Hootsuite. Source: AskNicely.

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Tips HootSuite Survey Template 107

Pixlee

AUGUST 29, 2019

They promote healthy skincare routines; the “healthy” part referring to proactive sun protection, as their products all contain sunscreen. Fresh off the heels of our star-studded Top DTC Brands of 2019 report comes a question – how have all these extremely different brands made the DTC model work? Good Marketing? Perhaps More.

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Brands UGC Comparison Retail 40

Hootsuite

JULY 4, 2022

The Royal Bank of Scotland partners with TikTok influencers to create user-generated content (UGC) on a range of money-related topics including money-saving tips for students, advice for buying your first home, and ways to avoid financial scams. The bank’s content strategy performs really well, with some videos gaining over 2 million views.

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Questions Banking Insurance HootSuite 104

Keyhole.co

JULY 29, 2023

Leveraging user-generated content Starbucks encourages its customers to share their experiences through user-generated content (UGC). They actively promote hashtags, such as #StarbucksLove, and feature UGC on their social media channels. Buzzfeed fueled the debate, paving the way for an angry online backlash from conservatives.

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Campaign Social Media Strategy Hashtag 52

Later

OCTOBER 18, 2019

Featuring a healthy mix of product shots and light-hearted, cultural references, their feed is a showreel for everything MeUndies stands for: comfort, style, and confidence. In fact, by pairing UGC alongside their own promotional content, Lush can drive a ton more product sales than they would otherwise. Just look at their feed!

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Instagram Brands UGC Feed 49

Hootsuite

NOVEMBER 28, 2022

Plus, satisfied customers are also more likely to refer others to your business. User-generated content (UGC) is great for your own social content. Engage with shoppers on social media and turn customer conversations into sales with Heyday, our dedicated conversational AI chatbot for social commerce retailers.

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Tips HootSuite Survey FAQ 123

Hootsuite

OCTOBER 28, 2019

Reformation uses UGC to sell clothes. Turning customers to loyal brand ambassadors is no easy feat—but that’s what California-based retailer Reformation has done on Pinterest and Instagram with its “You guys in Ref” series. Arby’s began dropping video game references in its social posts back in 2016. How it works is simple.

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Brands HootSuite Instagram Library 111

Later

AUGUST 25, 2020

time of the whole year, especially if you work in retail or e-commerce. This groundbreaking new feature allows consumers to “try on” products digitally before buying them — opening up a world of opportunities for retailers. If you need some help with prop inspiration, try referring back to the Pinterest board you created earlier!

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Campaign Marketing How To Instagram 89

Later

DECEMBER 13, 2019

When we (at Collabosaurus) are talking collaborations, we are NOT referring to influencers, teams, advertising or creepy LinkedIn DM's. ? ? As reported by Vogue , Scandinavian retailer Carlings is using Instagram to create a digital shopping experience for their followers and fans. . Want to learn more about Instagram Shopping?

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Instagram Strategy Collaboration Influencer 75

Sprout Social

JUNE 12, 2023

For example, let’s say a retail business sets a goal to reduce customer support response times. A message with the UGC tag, for instance, can quickly be surfaced when social content is needed for a marketing campaign, while feature request tags can be shared with the product team as research. This can come in handy at different times.

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Sprout Social

SEPTEMBER 7, 2021

By building campaigns around UGC, brands give audiences the authentic testimony they need to commit to a purchase. To further connect with their Generation Z audience, the retailer also created a digital clothing line for Bitmoji, giving consumers the chance to personalize their Bitmoji with AE clothes. Anheuser-Busch’s #LetsGrabABeer.

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Campaign Social Media Collaboration Apple 136