article thumbnail

Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

Forums and messaging boards devoted to the hobby were also awash with people discussing migraine treatments. Measure Key Social Listening Metrics. That involves tracking key metrics like: Sentiment : On balance, are the conversations you’re tracking more positive, negative, or neutral?

article thumbnail

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Facebook / LinkedIn / Google Plus metrics (i.e. followers/fans/circles, how complete is their profile, level of activity).

Vocus 184
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social media metrics: why, what and how to measure according to Jim Sterne

Social Email Marketing

In his book ‘Social Media Metrics’, Jim Sterne says: “The Internet has always been a social medium”. And he’s right where he writes that the Internet is the first many-to-many communication channel. Purists will say that the Internet is not a actual communication channel and they’re also.

Metrics 90
article thumbnail

Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

In addition, WordPress’ sister offerings, BBpress and Buddypress offer message board and social network features as well that all integrate well with each other. They offer the standard fare including profiles, groups, message boards, multimedia, etc. The most affordable of the 3 options with a free version and a $12.99/month

article thumbnail

Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

With Keyhole, users can monitor all their competitors at the same time, getting key benchmarking metrics as well as competitive intelligence to help them beat the competition. All of the social metrics you need to understand ( and beat ) your competitors with Keyhole’s Comparisons feature. Price: Starts at $108 per month.

Tools 52
article thumbnail

Book Review: Social Media Marketing

Webbiquity SMM

Choose metrics that make the most sense for the tactics you’re employing, and monitor results to determine which activities to increase and where a change of course may be needed. Forums and Message Boards (the oldest and second-most commonly used forms of social media).

Review 152
article thumbnail

Successful Blogging for Small and Medium Businesses

Akamai Marketing

your own set of metrics. By the way, “sucking less&# is not a measurable metric, get your own. If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out. Then live it.