Hootsuite

OCTOBER 12, 2023

Be sure to check back next month for a full roster of what's to come pic.twitter.com/Z052tsivzI — Hootsuite (@hootsuite) September 1, 2023 Whether you outsource content creation, take advantage of free tools , or do everything yourself, having a solid social marketing strategy makes social media management much easier.

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Hootsuite

MAY 23, 2023

Hootsuite Insights powered by Brandwatch Hootsuite’s Insights, powered by Brandwatch, is for content creators who are always on the lookout for ways to enrich their content strategy or marketing campaigns. Then you can spend more time on social media content creation. Source: Hootsuite’s Google Sheet Template Price: Free!

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Hootsuite

OCTOBER 25, 2021

Here are 7 social media promotion ideas to explore instead, and how to execute them. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Why promote your business on social media? Using social media is important now more than ever.

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Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. If you’ve got more time for social, use it. yes and yes!!!!

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Hootsuite

SEPTEMBER 14, 2023

Today, we’re breaking down exactly what a community manager does (and how they differ from social media managers ), and what the future holds for this thrill-a-minute position. Download our Social Media Career Report for stats on social media manager salaries, benefits, job satisfaction, mental health, and more.

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Sprout Social

AUGUST 30, 2021

Tailor content to each specific channel and audience while also maintaining a coordinated strategy. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. Social data can strengthen your campaign strategies.

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Hootsuite

APRIL 6, 2023

Why social media is different for banks and credit unions Banking is a heavily regulated industry. Your banking social media strategy is going to need a different touch from, say, a TikTok teen posting their mall haul. Most importantly, your content and strategy must meet federal regulations.

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Hootsuite

JUNE 23, 2022

Social media content creation is the basis of every social media strategy. Creating content for social media can be anything from writing a catchy caption all the way through to designing a major integrated social campaign with a large team and multiple influencers. What is content creation?

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agora pulse

AUGUST 18, 2020

Have you been putting off creating a social media calendar? Never fear—here’s what you need to put together a social media calendar that helps you get the job done. There are two things guaranteed to cause social media managers to sigh: setting social media KPIs and creating a social media calendar.

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Hootsuite

APRIL 15, 2020

Are you part of a remote social media management team? In this post, we’ll offer our best tips and tools for social media collaboration. To increase your social media team’s productivity through efficient team work. Social media collaboration: a step-by-step process.

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Hootsuite

OCTOBER 30, 2023

A social media calendar tool eases the pain by centralizing your social content schedule, so you can plan, tweak, and share your social media posting strategy all in one place. Keep reading to find the best tool for your needs and learn how use a social media calendar to save time.

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Hootsuite

AUGUST 3, 2023

hold businesses accountable for the things they say on social media platforms. So before you post that hilarious meme about investing in crypto or share an impromptu TikTok vid about splitting your stock, take a beat to make sure you really understand how to comply with SEC regulations on social media.

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Hootsuite

JULY 5, 2022

Not every social media manager is a pro graphic designer, but it’s often an expectation of the job. Read on to learn how to make social media graphics that look professional. Download your free pack of 72 customizable Instagram Stories templates now. Helpful social media graphics tools.

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Sprout Social

MARCH 12, 2020

Before moving on, it’s a good idea to do a gut-check and dig into the social data you already have. Use this toolkit packed with templates, cheat sheets and guides to help you cleanse and harness your social data, so you can push your strategy forward. Why brands need a social media monitoring strategy.

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Sprout Social

NOVEMBER 28, 2022

When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. Figo created an interactive Story template that encouraged fans to share their pets, and info about them. Throwback Thursdays have been around since the early days of social media. Include pets.

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Hootsuite

MARCH 15, 2023

social media managers all over the world can count on the soothing clarity of Facebook analytics. By analyzing data about your content performance , you’re getting valuable quantitative feedback to help build a winning Facebook marketing strategy. Report templates are a quick way to get started.

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Hootsuite

JUNE 18, 2019

Download your free pack of 20 customizable Instagram Stories templates now. Use one of its many free templates to give your images a smooth, branded feel. Use one of its many free templates to give your images a smooth, branded feel. Key features: 25 free templates. 90 premium (paid) templates. 30+ font options.

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Hootsuite

FEBRUARY 26, 2020

If you’ve been following the latest social trends , chances are you’ve made an Instagram collage. Or the “LinkedIn, Instagram, Facebook, Twitter” meme. But brands have used the crafty artform for more than memes. Read on for the tips, tricks, and tools you need to make collages a part of your Instagram business strategy.

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Hootsuite

MARCH 31, 2020

This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. —A—.

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Hootsuite

JULY 19, 2023

At the end of this piece, you’ll be able to identify the helpful features and functionality of some popular social media recruiting tools. What are social media recruiting tools? And using social media for recruitment can stretch beyond simply filling positions. You got this!

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Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. It’s the fifth most popular social media network, and it’sis a gold mine of customer insights and opportunities to build your brand, drive sales and win fans. How to create a Twitter marketing strategy. Assign roles.

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Hootsuite

DECEMBER 2, 2019

Nearly three-quarters of American adults use social media—making it a critical part of any business strategy. Indeed, social media is one of the best ways to connect with people who already love your brand. Getting started with social doesn’t have to be scary or expensive. Start with a plan.

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Sprout Social

OCTOBER 31, 2022

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ?

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Hootsuite

JUNE 19, 2019

Instagram trends can make or break your social marketing strategy. The unrealistic lifestyles and picture-perfect aesthetics of certain Instagram influencers has given rise to Instagram vs. Reality memes. It’s true, @fuckjerry’s been stealing (ahem, now crediting) Tweet memes for years. Increased social activism.

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Hootsuite

JANUARY 13, 2021

But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy. In fact, it’s one of the many social media trends your brand will want to understand. Get the template now!

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Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Plus, according to Later’s social media manager, Melanie Brittner , these posts can often outperform high-quality photography!

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Oktopost

FEBRUARY 23, 2021

Performing a social media audit can be broken down into seven steps: 1. You’ll need a place to organize and tabulate your data, so fire up your favorite spreadsheet program or use one of the many free templates you can find on the web. Update Your Social Media Plan. Preparation. Find Your Posts with the Most.

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Hootsuite

OCTOBER 29, 2019

12 tips for creating visual content on social media. Make visuals part of your social media strategy. Want to create great visual content on social media? Great visuals are only as good as the social strategy that supports them. A social media style guide can help with this.

Social Media 110

Social Media Engagement Tips Content 110

Sprout Social

JANUARY 5, 2021

Social marketers are natural trendspotters. This is especially true considering how much time we spend analyzing data, talking to customers and adapting our strategies. Trendspotting on social media equal parts important and challenging given how fickle social algorithms are in creating a constantly changing social landscape.

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Sprout Social

AUGUST 1, 2019

A social media manager can be a marketer, a strategist, a copywriter, a designer, an analyst and a customer service rep—sometimes all in one day. As someone who loves a challenge, that variety is one of the things that first drew me to working in social. Level up your social media skills with the right social tools.

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Buffer Social

NOVEMBER 16, 2016

Every week, people build and launch new social media tools, empowering us marketers in our day-to-day work. To give you a sense of how amazing the landscape is, here’s a graphic of some of the social media tools available: social media management, listening, analyzing, content creation and more.

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Razor Social

JANUARY 26, 2017

Use a social media management tool. Social media management tools can help you streamline all your day to day activity on social media. With the right tool, you’ll not only save time but also get better results over time and maximize your social media ROI. Content Marketing.

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Sprout Social

AUGUST 29, 2022

Brands of all sizes and industries want in on the creator economy, creating new functions within social media teams. If you want to level up your social strategy with a social media content creator, here’s everything you need to know. What’s a social media content creator? social media manager.

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Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Why it worked : If you scroll through the Aldi UK Twitter feed, you’ll find memes, jokes and sarcastic commentary on current events. — Aldi Stores UK (@AldiUK) February 1, 2022.

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Sprout Social

DECEMBER 15, 2022

First, ‘social media manager’ emerged as the new marketing job title. In a recent creator report , Sprout Social’s listening tool found that the conversation on Twitter around content creators increased 35% year over year since 2017. It’s time to include creators in your social media marketing strategy.

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Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. When dreaming up your campaign strategy and content, keep this in mind. And the campaign doesn’t end when your team hits “publish.”

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Sprout Social

JUNE 3, 2021

Digital marketing tools by strategy. That’s because Sprout Social is the ultimate control center for any business looking to translate its social presence into actual results. As a social media management platform, Sprout helps businesses organize their content calendar and assets in one place.

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