article thumbnail

The Humanization of Search & Why Business Owners & Marketers Should Care

Jason Yormark

Digital Future in Focus” white paper. Syndication partners such as Yahoo, AOL and the Wall Street journal add to their reach of 170 million searchers of which 56 million are exclusive to the Bing Network. From comScore’s “2015 U.S. Look no further then Cortana, Microsoft’s voice powered virtual assistant where over 2.5

article thumbnail

The Humanization of Search & Why Business Owners & Marketers Should Care

Jason Yormark

Digital Future in Focus” white paper. Syndication partners such as Yahoo, AOL and the Wall Street journal add to their reach of 170 million searchers of which 56 million are exclusive to the Bing Network. From comScore’s “2015 U.S. Look no further then Cortana, Microsoft’s voice powered virtual assistant where over 2.5

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

With those basics established, here are 10 ways for small (or really, almost any size) businesses to use social networks for marketing and PR. What helps most, however, is having your content shared and passed along by others with high influence in your market space. Perform competitive and market research.

article thumbnail

Twitter Tailored Audiences: When Does It Make Sense?

Convince & Convert

That means that digital marketers now have a number of powerful new options to consider when forming their budgets. And some of those vendors come to the table with extremely valuable data on the terms people search on Google, Yahoo! Ben Plomion is VP of Marketing at Chango , where he heads up marketing and communications.

Twitter 133
article thumbnail

No patience for the ROI of Social Media discussion

Buzz Marketing for Technology

But this is not a dig at Dell it’s a dig at all of us marketers who say they don’t understand how to calculate an ROI from Social Media. I detailed a few ways that companies used to track lead generation such as: a unique 800 number in their white papers or a unique hotlink or email address embedded in their white papers.

ROI 109
article thumbnail

17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Content marketing — like any other type of online marketing — is continually changing and evolving. Example: one of my Internet marketing buddies’ content marketing campaign was built heavily around article directory submissions (think Ezine Articles ). Image source: Marketing Profs. Image source.

Trends 95
article thumbnail

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How can I navigate the millions of questions on Yahoo!