Remove Marketing Remove Microsoft Remove Sports Remove Team
article thumbnail

Can Ottawa’s NBL franchise recover from a branding disaster?

Sherrilynne Starkie

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.

Sports 281
article thumbnail

34 People I Want To Meet at ClickZ Live Toronto 2014

Bill Hartzer

Mark Silver – Head of Digital, The Sports Network. Andrew Yang – Search Evangelist, Microsoft Canada. Chris Goward – Co-Founder and CEO, WiderFunnel Marketing Optimization. Aaron Levy – PPC Team Lead, SEER Interactive. Sylvia Ng – PMM (SMB Online Marketing Data Lead), Google.

Meeting 133
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Leicester City: A Tale Of Success, Social Media Affinity, And Crisps

Audiense

It’s a fairytale story for the club, but the marketers who invested in them before the start of the season are also reaping the rewards. As expected, sports leads the way when looking at the Affinity Report of Leicester’s followers, with the Premier League’s official Twitter account being the most followed account.

article thumbnail

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Nystrom – Digital Marketing Manager – Social Media, Red Bull. • Debbie Weinstein – Senior Director, Global Media, Unilever. List of Corporate Social Strategists for 2011.

List 155
article thumbnail

Send Tweet: Insights From the #PixleePros with Allyssa Eclarin

Pixlee

Allyssa Eclarin is the Director of Product Marketing at Postal , an offline marketing automation and experience marketing platform that helps companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores. You could say it was crash course.

Sports 52
article thumbnail

9 LinkedIn Users Describe Themselves

Ari Herzog

Summary : Co-founder and partner at Bonsai Interactive, offering smart marketing and social media business solutions, as well as mobile applications and social education. Worked with some of the biggest companies in tech and digital, including RIM, Microsoft Canada, IBM, British Telecom and LG Electronics. Consumer/lifestyle marketing.

article thumbnail

Top five: Facebook users can now hit ‘snooze’

Sherrilynne Starkie

Facebook, Instagram, Microsoft, Twitter have launched new features and/or platforms. Twitter is sporting some cool new 'threads'. Is Microsoft taking on TripAdvisor? A new travel app from Microsoft, Outings, helps explorers discover and search for interesting places near and far and is available for iOS and Android.

Microsoft 210