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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. If that were the case, Microsoft wouldn’t have dropped $1.2

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. B2B marketers often host bi-annual advisory boards or annual user group meetings and these are just screaming for a way to keep them connected via a tool like on online community.

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Clearstep Business Community : Clearspace: Clearstep

Buzz Marketing for Technology

Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Learn more about Jives solutions for enterprise collaboration and online communities. © Jive Software.

Jive 100
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Best Social Media Monitoring Tools

Bill Hartzer

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry.

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Bravo Dan Gilbert – a PR stunt that worked

Jeff Esposito

While the episode was a concocted PR nightmare, the Cavaliers media relations team soon had a bad dream of their own as owner Dan Gilbert issued a statement blasting his former superstar’s decision. However, a funny thing happened after the fine was issued by David J. The other one doesn't seem to jive for me.

Jive 30
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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Salesforce.com ), marketing automation tools and web analytics packages.

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How to Write Amazing Product Reviews

ProBlogger

Longtime users often come to product reviews looking for a fix for “their issue.&# This is generally an issue that’s caused them deep annoyance for a period of time. Don’t use PR marketing material. If so, address those issues. In short: know the product pains, and address them. Is that 100% accurate?

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