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How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. Lack of industry standards. Lawyers pass the bar, doctors have diplomas, but SEOs have nothing of the sort to give you confidence in their level of training and talent. Getting a Handle on SEO Methodology.

SEO 176
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Creating a Custom RSS Feed for Guest Posts

Kikolani

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. Creating a Custom RSS Feed. The solution to this would be having an RSS feed with only your content in it from each of the sources you write for. > <rss version="2.0".

RSS 142
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3 Ways to Transform Your Blog Into a SEO Machine

Convince & Convert

Search Engine Optimization (SEO). Using ALL of these options is ideal, but if you can only chose one, then SEO gets my vote every time. Install a good SEO plug-in. My favorite free SEO solution is WordPress SEO by Yoast , which makes it easy as red light, yellow light, green light. Pretty easy, right?

SEO 161
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How to Create Your Own Industry Recap, Resources, & Mashups

Kikolani

Since I’ve been out of town all of this week and unable to collect my usual weekly roundup of great posts in online marketing, I thought I would share some tips on how you can create your own industry or niche focused resources mashup. Tools to Create Your Own Industry Recap. Ways to Promote Your Industry Recap.

Mashup 134
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Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Both rightly deserve credit for increasing awareness industry-wide.

SEO 166
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Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. E-mail newsletters and RSS feeds. So what link building tactics are most effective for publishers? Recommended Tactics.

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Are You Getting Bad Real Estate SEO Advice?

Small Business Mavericks

» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. There are other things I’d recommend for SEO. But for SEO, I wouldn’t recommend it. Just so-so.