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How to Protect Yourself from Shady Search Marketing

Convince & Convert

This fraudster’s company used deceptive tactics to affect the search engine rankings of his clients by creating fake reviews, fictitious websites, and manipulating hidden text on websites — without his clients’ knowledge. I’ve been in the industry for 15 years, so I know it’s not easy to manage all the moving parts of a search strategy.

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Connect The Dots Marketing

Twist Image

Will it surprise you that, according to Business Insider , Amazon is flirting with paid search on Alexa ? Ultimately, the impact on ad dollars (from spend to strategy to creative) is going to be pervasive. Chatbots are becoming foundational to a brand's marketing strategy. . alexa paid search. mobile app.

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Twitter is top social media channel among Fortune 500

Firebelly

The number one ranked company, Exxon Mobil, does not have a Twitter account. The insurance industry has the most Twitter accounts (13). This represents a six percent increase over the 2008 study. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study.

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Jake's Take: TV On The Internet

Firebelly

  This hasn’t gone unnoticed by thestruggling television industry. Over the past several years, almost every major TV networkhas developed an online presence. Many of them offer streaming videos and oftenfull-length episodes on their websites.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. e-Strategy Trends ). e-Strategy Trends ). 25 Social Media Facts and Statistics. Earnest Agency ). Earnest Agency ).

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Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity SMM

A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).” In the words of HubSpot co-founder and CEO Brian Halligan, inbound marketing is “where you help yourself ‘get found’ by people already learning about and shopping in your industry.

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Firebelly Work: Social Media Optimization Summits

Firebelly

Attendees will gain first-hand experience using new media tools and social media applications, tools, and services from some if the top experts in the industry. The first item of business? Create a promotional video for their inaugural Social Media Optimization Summits where people can See It.