Trending Sources

How To Optimize Your B2B White Papers For Google

PWB Marketing Blog

If you’re like most B2B companies, you have white papers, case studies, articles, product brochures, and a lot of other marketing, sales, and thought leadership documents. The fact is if your content can’t be found by Google, your white paper (and other writings) will get limited traffic. It really doesn’t matter how important your white paper is.

Why Host a Blog on Your Corporate Website?

www.clickz.com

› Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? White papers? Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. I’m sure that there are many of you who have heard (or perhaps personally believe) something similar.

Five Easy Ways to Use Google+

Spin Sucks

And, at least according to a recent survey from ACSI , users are more satisfied with it than with Facebook…mostly due to the fact that its mobile app reigns supreme. But mobile isn’t the only reason it’s winning in satisfaction. Last summer, when Google+ launched in beta to the uber-geeky technology crowd, the industry was all a flutter. Not really. Hangouts.

Google 131

Search and Social Weekly 1.5

Josh S Peters

We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers. This How to do a Mobile SEO Audit: Identifying and Maximizing your Website Mobile Potential by State of Search. Creating Video Sitemaps for each Video Hosting Platform by Distilled.

This Week in Social Media - 3/26/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Tumblr now hosts more than 100 million blogs, containing over 44.6 billion posts.

Best Practices for Association Microsites

SocialFish

Download the paper here. Associations 2012: Benchmarks and Best Practices ,” white paper, we found that nearly one-half of U.S. associations have deployed micro Web sites to promote sub brands, and many of the association marketing execs I talked to mentioned a host of issues with the sites, including a lack of strategic tie back to the master brand. It’s awesome.

Sites 32

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Mobile Apps. Really! Here ya go. Content That Tells a Story. Lists. How-To. Quotes.

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Mobile Apps. Really! Here ya go. Lists. How-To. Questions and Answers (Q&A).

Types 60

7 steps to shutting down a social media site

Laurel Papworth

Radar was born a short time later, and focused on delivering a real-time, mobile stream of pictures and conversation shared by you and your friends on any phone… long before the iPhone made this a far easier experience to develop. Or host a Question and Answer event with a notable person. White Paper: Social Networking Primed To Go Mobile (0). Obvious stuff.

Sites 18

7 Ways to Take the Media World by Storm

Convince & Convert

Make Mobile Your Top Channel Strategy. Well,  today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. eBay is betting its entire future on mobile, and it’s winning. This means thinking mobile first as part of your  channel strategy. Jay is the founder of [link] and host of the Social Pros podcast.

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page.  It’s also effective to host the graphic on a CDN if you’ll ask people to embed it. That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. Blog(s). Nothing markets itself. 

Asperger's and IT: Dark secret or open secret?

Buzz Marketing for Technology

Zones White Papers Editorial Calendar. Mobile & Wireless. Mobile & Wireless. Mobile Devices. Mobile Access. Mobile Applications & RFID. White Papers. Mobile. paper on Aspergers from Yale Universitys Developmental Disabilities Clinic continues down the same path: "Idiosyncratic interests are common and may take the form of an unusual and/or highly circumscribed interest (e.g., in train schedules, snakes, the weather, deep-fry cookers or telegraph pole insulators).". Rackspace: The True Value of a Hosting Provider.

How to Take Charge of Your Personal Brand

Convince & Convert

This week: From ExactTarget , a free white paper called “ Designing for the Mobile Inbox “ From Expion , a free demo of their centralized platform. Jay is the founder of [link] and host of the Social Pros podcast. Dorie Clark, Reinventing You @dorieclark. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Listen Now .

Contagion, Social Media, and Why Things Catch On

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

2011 Q2 Review: SocialFish Clients and Work

SocialFish

Avectra Social CRM Roadshow –Avectra hosted 6 breakfast session–two each in DC, Alexandria, and Chicago–where we presented Social CRM concepts to association executives. As part of this resource, we’ve been hosting a Think Tank Webinar Series with the help of CommPartners. We have been working hard on the next white paper in the Social CRM series with Avectra.

What the Future Holds for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Really though, it boils down to one thing Truong said during our interview: “How can we mobilize a captivated audience to do something on our behalf?&# Mobile 2.0 Learn more.

B2B 39

What the Future Holds for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Really though, it boils down to one thing Truong said during our interview: “How can we mobilize a captivated audience to do something on our behalf?&# Mobile 2.0 Learn more.

B2B 39

How to Maintain Your Brand’s Authentic Voice

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

5 Proven Strategies for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Mobile Apps for Finding Great Movies Twitter "Pale Whale" Unveiled to Cele. 3 New Recipe Apps for the iPad [PICS] An Inside "Look" at Showtimes New Vo. Mobile Data Traffic To Exceed 1.

B2B 39

5 Proven Strategies for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Mark Zuckerberg: The iPad Isn't Mobile 4 iPhone Versus Android: Nielsen Delivers the Num. 5 12 Tech Toys for a Geeked-Out Wedding 6 Why Google Is Suing the U.S. Mobile 2.0

B2B 39

Measuring Social Media ROI & Goal Conversions with Google Analytics 5

unbounce.com

paper.li – Daily paper site which compiles tweets from various users in lists, by hashtag, and by following. flickr.com – This one is a particular favorite if you are a photographer or host your images offsite. Load time is an issue but then there’s also the matter of how mobile browsers display pages. When someone subscribes to your newsletter. Step 1.

ROI 62

How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

Get More From Email Signatures With Sigstr

Convince & Convert

So, using Sigstr gives you the ability to take your employees’ work email signatures, not their personal, their work email signatures and insert graphical banners in those signatures that then click through to your landing page, to your sign-up page or video, your white paper, your webinar, whatever. This is episode three of my new show: Marketing Marvels. Jay: Hey, everybody.

What’s the law around aggregating news online? A Harvard Law report on the risks and the best practices

www.niemanlab.org

Kimberley Isbell of our friends the Citizen Media Law Project has assembled a terrific white paper on the current state of the law surrounding aggregation — what courts have approved, what they havent, and where the (many) grey areas still remain. You can get the full version of the paper (with footnotes) here ; Ive added some links for context. billion in 2008 alone. AFP v.

What’s the law around aggregating news online

www.niemanlab.org

Kimberley Isbell of our friends the Citizen Media Law Project has assembled a terrific white paper on the current state of the law surrounding aggregation — what courts have approved, what they havent, and where the (many) grey areas still remain. You can get the full version of the paper (with footnotes) here ; Ive added some links for context. billion in 2008 alone. AFP v.

Social Pros 24 – Shawn Morton, JPMorgan Chase

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). You go to a site and it’s like, “don’t forget to Like us to download the white paper.” Do you get involved on the mobile side at Chase at all?

How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

White Papers |. Mobile. src = [link]. }. ); WHITE PAPERS. Discover whether hosting is your smartest choice for enterprise messaging. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Best BlackBerry Shortcuts: Aflacs Mobile Guru Shares Tips. Mobile Security. WHITE PAPERS. Discover whether hosting is your smartest choice for enterprise messaging. white paper for Software Decision Makers. Win 2 Years of Hosted VoIP from Cypress.

Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

White Papers |. Mobile. Marc Prensky coined this term in 2001, in a paper titled, â??Digital mobile. This guide provides a basic overview and worksheet of mobile computing for those who are interested in evaluating a wireless enterprise solution. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It. Read this White Paper » More Partners » Resource Alerts. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library.

The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

mobile. Mobile Messaging 2.0. Mobile Phones. Among the topics discussed between host Jerry Michalski and the speakers, panelists, attendees, and contributors to this blog: enterprise 2.0, FAST White Paper. FAST recently released a white paper on the business and technology of recommendations. Entitled "Enhancing Content Discovery Through Recommendations Solutions", the white paper is free for those who register. Find out more and download the paper today. by Bill Ives. can it transform the enterprise itself? tools.

Zuberance Webinar June 24 Shows How to Turn Word of Mouth into Sales

Bill Hartzer

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales. What is Word of Mouth Marketing? Generated thousands of qualified leads.

B2B 1

How to Make Money With Blogs & Blogging

Viper Chill

suspect a lot of blog owners can’t even cover their hosting costs. We currently have 1 UK mobile phone module with a video games price comparison module due by 1st May but are always interested to hear from affiliates who have price comparison data they might like to offer via the system. One suggestion is to laser in one a specific area, e.g. writing white papers.

An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

Finding folks who are committed to moderating is a bit of a challenge, but they’re out there.&# How did you determine whether to host the blog on a.gov or a.com server?  How did you resolve the various reporting/privacy requirements of hosting comments on a.gov server? “All “official&# government systems must be hosted on.gov domains per FISMA (law).