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Amisha Gandhi on Building a Meaningful Customer Experience

Oktopost

Host, Jennifer Gutman, and her guest, Amisha Ghandi , SVP Marketing of Tipalti , reveal what it means to meet customers where they are, and do it well. Find all the places where there are gaps in growth, and use those holes as smart ways to meet your customers where they are. Meet Amisha Gandhi. Catch all episodes here.

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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community. Meet Joel Harrison. He’s also an ambassador and evangelist for B2B more generally, and a regular speaker at conferences and at in-house marketing team meetings.

B2B 116
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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Meet Christopher Willis the CMO/CPO of Acrolinx. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Meet Christopher Willis. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Episode Summary.

Brands 145
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Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

Meet Lee Odden. Lee also publishes The State of B2B Influencer Marketing Report and is the host of the Inside B2B Influence podcast. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Stay in the Loop. Catch all episodes here.

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Richard Leyland on How to Trust your Marketing Team to be the Rockstars you Hired Them to Be

Oktopost

Richard Leyland, CMO of Cambridge Design Partnership, a technology and product design partner and trusted by the world’s largest companies to develop their most important innovations, sits down with Oktopost’s host Jennifer Gutman to reveal why trusting your team lets you focus on what really matters as a marketing leader. Stay in the Loop.

Team 126
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Suz Barton on Using Employee Advocacy for Social Selling

Oktopost

Suz even breaks down the differences between social selling and employee advocacy so you leave this episode with full confidence knowing which program outline to bring to your next strategy meeting! Meet Suz Barton. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Stay in the Loop.

B2B 117
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Cristy Garcia on the Missing Piece in Driving Pipeline Growth

Oktopost

Cristy Garcia, Vice President of Marketing at impact.com takes the mic on Oktopost’s Radically Transparent with host Jennifer Gutman. Meet Cristy Garcia. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Catch all episodes here.

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