agora pulse

NOVEMBER 25, 2020

They use hashtags like #IKEAUK and #IKEAcatalogue, so anyone searching for the brand will find it easily. The brand boosts its presence by using well-known design and kids’ hashtags like #childrensroom and #livingwithkids. And sometimes, less text is more when the hashtags are all present and correct.

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SEO Social Media Reddit Hashtag 190

Buffer Social

JUNE 6, 2022

The retailer said, “The amount that sold within less than a week is equivalent to what would normally sell in six months sold out.” 85 percent of people say UGC is more influential than content made by brands directly, according to Adweek. ” and “Consumers find UGC 9.8x People trust people.”

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UGC Content Case Study Influencer 71

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. Let’s check out the companies leveraging UGC. Bonus: You can add campaign hashtags and keywords to Keyhole.

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Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. Brands like GoPro extensively use UGC to promote their product. Use potential hashtags Now, let’s talk about hashtags campaigns.

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Instagram UGC Hashtag Collaboration 52

Hootsuite

DECEMBER 6, 2021

It gets people talking on and off social media about what your brand is doing and can increase overall brand awareness of both web and brick and mortar retail. Plus, your followers will love to see it — UGC serves as social proof, showing your followers and first-time account visitors that your brand is loved by the community.

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Instagram How To Hashtag HootSuite 145

Keyhole.co

MAY 9, 2023

Collect user-generated (UGC) content: Encourage participants to create content relevant to the brand. This can build a library of UGC assets and accelerate your marketing efforts. Ask them to strike a pose with your product This is a fun and interactive way to generate user-generated content (UGC) for product promotion.

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Instagram UGC Hashtag Guidelines 52

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . 9 out of 10 customers say they would choose a retailer that helps them save time and effort over another option. Add all hashtags to follow.

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Hootsuite

JULY 6, 2022

Any follower who likes your products enough to post a photo of it is easy user-generated content (UGC). UGC is a persuasive form of free advertising. Encourage people to post and tag your products in photos, then make the most of any UGC that comes your way. They then repost people’s content on their feed. Try it Free.

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Instagram HootSuite UGC Influencer 117

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

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Social Media UGC Marketing Influencer 52

Pixlee

DECEMBER 22, 2021

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. Syndicating reviews across retailer websites where your product is sold. Showcasing user-generated content (UGC) from real customers across your most impactful marketing channels . Sharing case studies from clients.

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UGC Marketing Mobile Review 52

Keyhole.co

DECEMBER 13, 2022

Focus on user-generated content (UGC). Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions. times more likely to view UGC content as authentic compared to branded content, it is essential to make UGC a part of your Facebook marketing strategy.

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Engagement Strategy Facebook UGC 59

Buffer Social

NOVEMBER 13, 2023

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. billion in the U.S.

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Examples Campaign Discount Marketing 92

Hootsuite

MARCH 9, 2022

Dig deep into the #BookTok hashtag and learn about the kinds of videos that the app’s book enthusiasts are posting. There are two integration points to choose from — you can have the entire retail experience contained within the app, or you can have the final transaction take place on your website. Encourage UGC. Start creating.

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Pixlee

NOVEMBER 19, 2020

Use Social Media User-Generated-Content (UGC) In Emails To Build Your Brand. Go beyond traditional creative with UGC. In this internet age, UGC can be regarded as a digital form of word-of-mouth, reaching more people with the ubiquity of social media networks. Run a Social Media Contest Through Emails.

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Social Media UGC ROI Newsletter 52

Pixlee

APRIL 5, 2021

After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Despite this, many brands are thriving through a strategy built largely on user-generated content (UGC). Why Content Shifted: UGC Strategy. The Increasing Need for Content .

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Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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Social Media Strategies Summit

OCTOBER 3, 2019

In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. ByteDance is also taking steps to monetize the user-generated content (UGC) that millions of people post to the video-sharing platform. The app’s parent company.

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Pixlee

APRIL 2, 2019

Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers. Brands can then leverage this UGC in marketing campaigns, product galleries, and throughout social media. Kimpton Hotels showcases pet friendly accommodations through UGC.

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Strategy UGC Hotels Marketing 59

Pixlee

JULY 3, 2019

This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. Old Navy is a clothing and accessories retail company that focuses on giving customers stylish looks for affordable prices.

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UGC Brands Apparel Content 59

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing.

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Later

MAY 6, 2020

From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. Tip #4 to Get Followers on TikTok: Use the Right Hashtags. So it’s worth considering adding more unique and niche hashtags like #CoffeeCornerVancouver.

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How To UGC Hashtag Trends 86

Keyhole.co

JULY 29, 2023

Leveraging user-generated content Starbucks encourages its customers to share their experiences through user-generated content (UGC). They actively promote hashtags, such as #StarbucksLove, and feature UGC on their social media channels. The brand curated 15 hashtags which it used to drive engagement.

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Campaign Social Media Strategy Hashtag 52

Pixlee

JULY 7, 2020

While core metrics and KPI’s haven’t changed dramatically, new focuses like diversity & inclusion, coupled with varying levels of retail lockdown have transformed brand zeitgeist. Parents are then encouraged to post photos of which activities they have participated in, with the hashtag #PlayingAtHome to be featured on their website.

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Later

NOVEMBER 14, 2018

Tip #3: Create a Custom Hashtag for Black Friday or Cyber Monday. million posts under the #blackfriday hashtag on Instagram, and that number is only set to rise in 2018. To prevent your Black Friday marketing posts from getting lost in all the noise, a great strategy is to create a custom holiday hashtag for your brand.

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Instagram Tips Marketing UGC 58

Ignite Social Media

NOVEMBER 2, 2017

Using the hashtag #DDCostumeContest and ending on Halloween day, there were almost 800 entries into the contest, which is a lot considering how many people are actually willing to dress up as a donut or a cup of coffee. On Instagram, boomerangs, UGC, and albums were all utilized. And honestly? It completely makes sense for them.

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Social Media UGC Retail Hashtag 94

Ignite Social Media

AUGUST 10, 2017

That particular hashtag had over 2,000 uses, meaning there were plenty of Halo Top fans hoping for one last chance at a win. With over 12,000 posts with the #BecauseSummer hashtag so far, they’re clearly getting millennials excited about the season and celebrating it with Malibu. They even rewarded the “losers” with this sweepstakes.

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Social Media Airlines UGC Campaign 87

Pixlee

OCTOBER 15, 2020

A great way to do this is by using user-generated content (UGC). Speaking of which, you can use social proof via UGC for more than just your PPC ads. A great place to implement UGC is directly on your product pages. You should also look to use UGC across your social channels. Integrate Social Proof.

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Later

MAY 29, 2020

Instagram Community Tip #4: Develop a Consistent UGC Strategy. UGC is brilliant as it allows specific community members to feel like VIP contributors, while the wider community benefits from seeing real people using and enjoying your products or services. . Speed Up Your UGC Collection with Later. View this post on Instagram.

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Communities Instagram UGC How To 78

Hootsuite

MARCH 2, 2023

Using a hashtag associated with risky content When launching a new campaign or content series, hashtags can really help improve reach and engagement. The online clothing retailer, Dorothy Perkins, discovered this the hard way after deciding to use the hashtag #LoveDP. But you have to do your research first.

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Social Media Brands HootSuite Policies 97

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. For retailers, social media is more than an accessory, it’s a through-line for the customer experience.

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Retail Social Media UGC How To 99

Hootsuite

SEPTEMBER 24, 2019

Regrams and UGC: User-generated content is by nature authentic and compelling. Use hashtags wisely. Hashtags are a key way to increase your visibility and discoverability. You can use up to 30 hashtags in an Instagram post. We recommend using between five and nine hashtags per post. Are specific to your niche.

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Instagram Tips Marketing Hashtag 112

Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? You could use a Facebook Group to share information about events, tutorials, UGC (with permission and credit), or customer success stories. ” Hootsuite.

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Sprout Social

FEBRUARY 23, 2022

Food for thought: social media for retail is all about having an omnichannel presence. See how BH Cosmetics encourages the use of branded hashtags among their followers. Given that UGC can boost product page conversion rates by up to 64% , this is all the more reason to earn more customer shout-outs. Source: BH Cosmetics.

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Later

MAY 29, 2020

Instagram Community Tip #4: Develop a Consistent UGC Strategy. UGC is brilliant as it allows specific community members to feel like VIP contributors, while the wider community benefits from seeing real people using and enjoying your products or services. . Speed Up Your UGC Collection with Later. View this post on Instagram.

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Communities Instagram UGC How To 60

Later

JULY 22, 2020

The Shop tab is an awesome addition for both retailers and everyday users looking for shoppable inspiration on Pinterest. Canadian jewelry brand Mejuri keeps their Pins fresh and cool by implementing user-generated content (UGC). And that’s not all, they actually incorporate UGC on almost every single one of their boards.

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Strategy Brands UGC Marketing 58

Pixlee

DECEMBER 31, 2018

To prep for the Big Show in the Big Apple, we’ve curated a must-watch list of some famous incumbents and brilliant upstarts that are bringing a fresh take to retail in 2019. Mainstay fashion retailer Levi’s is an American icon, but that’s not stopping President & CEO Chip Bergh from building the brand up and out. Newell Brands.

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Later

OCTOBER 23, 2019

As with our previous example, because Home Union operates a physical retail store in Williamsburg (along with an online store), it makes a lot of sense for them to highlight their location, hours of operation, and other important info. #9: Instagram Bio Ideas #4: Add Relevant Tags & Hashtags. 17: Ciele Athletics. 19: Netflix US.

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