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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Trying the Grimace Shake from McDonalds… HAPPY BIRTHDAY GRIMACE @Max Goodrich #grimaceshake #happybirthdaygrimace #grimace ♬ original sound – haleyybaylee But there’s no shortage of competition, with the hashtag #grimaceshake eventually generating close to 3.9 The “Kevin James smirking” meme is a classic example of the latter.

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Instagram Gets Reel(s) About Going After TikTok

agora pulse

Users who participate in a specific hashtag challenge create their own variations on videos with the same song or audio. The end result is the platform-wide creation of video memes and creative marketing content. . Use relevant hashtags that your audience is searching for. Reels is not available to all Instagram users just yet.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Creating a countdown leading up to an upcoming product drop or announcement builds serious hype. Besides taking customers along on the photography journey, this Story highlights upcoming products in a non-promotional way—chef’s kiss. Share a trending meme. Where would social media be without memes ? Introduce your team.

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7 Brands With a Killer Social Media Campaign

Later

From the “how it started, how it’s going” meme to the Dolly Parton challenge, there were so many trends to get creative with. Stanworth created a unique hashtag , posted a selfie, and then tagged influencers like The Birds Papaya in the post, challenging them to create their own. TIP: Research your challenge hashtag in advance!

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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. In 2018, fashion brand GUESS launched the Guess #InMyDenim challenge , encouraging fans to post videos using the hashtag while wearing GUESS clothing. The app’s parent company.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. This fake tragedy snowballed into the type of internet humor that transforms a simple joke into a viral meme. The #RIPeanut hashtag was used more than a million times on Twitter. whirlpoolusa. Goodbye, Mr. Peanut.

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6 low-hanging social media optimization strategies to boost engagement

Sprout Social

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Not only have they optimized their bio for vegan and cruelty-free terms, but also their hashtags. — R ?