Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Plus, it has expanded into proprietary adventure sports, racing, and music. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy.

Social Media 52

Social Media Strategy Sports Meme 52

SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. The same study also found that 70% of Instagram hashtags are branded. Because of that, Instagram should continue to be a part of your marketing strategy in 2022.

Instagram 162

Instagram Strategy Marketing Metrics 162

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. So, what are the takeaways for sports brands? Philadelphia Flyers.

Sports 66

Sports Brands Authentication Meme 66

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

Social Media 118

Social Media Brands Marketing Meme 118

Social Media Strategies Summit

DECEMBER 1, 2023

So we thought it was a good time to round up some of the biggest social media moments of the last 12 months, from the neverending viral hype train surrounding the Barbie movie to those horrendous big red boots all the influencers wore for approximately two weeks back in February. Let’s get into it! billion views. Well, quite.

Social Media 239

Social Media Meme Fashion Trends 239

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

Affiliate marketing 62

Affiliate marketing Influencer Affiliate network Instagram 62

Sprout Social

MARCH 22, 2022

So, whose March Madness marketing strategy is enough to go all the way? Overall, the social performance is remarkable and reinforces the opportunity for marketers who invest in March Madness. Hashtags power brands forward. To hashtag or not to hashtag ? Move over influencers, here comes the “chinfluencer.”

Brands 81

Brands Hashtag Marketing Meme 81

Sprout Social

MAY 2, 2022

If your brand is using TikTok for marketing , you’re probably looking for ways to gain traction on the platform. Yet those videos will rarely show up for someone who mostly consumes content related to sports and gaming. So it’s no surprise that the audio you use influences the discoverability of your videos.

Hashtag 124

Hashtag Sports Trends Engagement 124

Social Media Strategies Summit

JULY 19, 2023

It shares a combination of polished, professional videos and more personal, selfie-style content featuring world-famous names across a wealth of sports — think basketball star Devin Booker , Australian soccer ace Sam Kerr , and the roster of the San Diego Padres. 1) Nike @nike / 4.4 Glossier clearly understands this. Featured image by Pexels.

Brands 130

Brands Energy Sports Fashion 130

The Realtime Report

NOVEMBER 30, 2022

They’ll help you get the most out of your marketing and grow your brand’s awareness. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals. Much like first impressions, awareness is stage one of the marketing funnel.

Strategy 91

Strategy Brands Loyalty SEO 91

The Realtime Report

NOVEMBER 29, 2022

They’ll help you get the most out of your marketing and grow your brand’s awareness. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals. Much like first impressions, awareness is stage one of the marketing funnel.

Strategy 91

Strategy Brands Loyalty SEO 91

Buffer Social

JANUARY 21, 2019

A large majority of marketers wouldn’t consider themselves psychologists. Yet understanding the growing field of marketing psychology can help persuade and influence audiences in powerful ways online. Great campaigns happen at the intersection of marketing and psychology. Let’s dive in! Table of Contents.

Influencer 108

Influencer Groups Groups Social Media 108

Convince & Convert

MAY 9, 2014

With less individual channels, SAP is actually increasing its social influence. New Yorkers were asked to tweet their selection @ATTNYC with the hashtag #FilmForAll. Gary Gait , the man who helped the sport of lacrosse become mainstream. Thought leaders in each region can tweak the strategy to fit their respective audiences.

Influencer 130

Influencer Strategy Film Sports 130

Hootsuite

FEBRUARY 13, 2023

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean?

Brands 145

Brands HootSuite Hashtag Instagram 145

Audiense

AUGUST 30, 2017

It was 4:30 am (BST) on what was supposed to be my official day of lazing around (my Sunday) but instead I was awake and ready to watch the biggest fight in combat sporting history: UFC vs Boxing! As a kickboxing enthusiast, occasional UFC follower and boxing novice the entire experience was entirely new to me.

Social Media 119

Social Media Sports Hashtag Influencer 119

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Add a video caption and include relevant hashtags. But if you’re going to use Reels in your Instagram marketing strategy, your content needs to look on point.

Instagram 233

Instagram Brands Real Estate Remix 233

Firebelly

JULY 20, 2015

When you hear about a student majoring in Kinesiology working at a marketing agency, you might think that’s illogical. It’s completely refreshing to work with someone with the ability to apply critical thinking, yet have no background in marketing.”. But for Rachel Smith, it’s proving to be a significant career catalyst.

Marketing 100

Marketing Class Hashtag Sports 100

Sprout Social

MARCH 26, 2019

These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. This article is meant to be a practical, how-to guide to social listening for social media marketing professionals. Create your next marketing campaign around hydration.

Social Media 103

Social Media Sentiment Marketing Analysis 103

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We mined a years’ worth of data from each brand, measuring hashtag usage, most successful tweets, if and how brand ambassadors and influencers were employed, and engagement with customers.

Strategy 60

Strategy Twitter Marketing Hashtag 60

Razor Social

JUNE 1, 2016

Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them. So let’s figure how how to identify popular hashtags… First… let’s talk about what hashtags are and why you need them! What are hashtags? justsayin).

Hashtag 40

Hashtag How To Conference Trends 40

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Social Media Strategies Summit

OCTOBER 3, 2019

In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. In 2018, fashion brand GUESS launched the Guess #InMyDenim challenge , encouraging fans to post videos using the hashtag while wearing GUESS clothing. Source: Mobile Marketer.

Brands 114

Brands Meme Hashtag Campaign 114

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. With a growing user base and consistent trends brands can capitalize on, this app is already a hot topic for marketing in a variety of industries.

Campaign 52

Campaign UGC Hashtag Influencer 52

Sprout Social

SEPTEMBER 30, 2021

And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products. But selling on Instagram isn’t as simple as posting product photos and calling it a marketing day. River Island supplements its commercial content with images from customers sporting its wares.

Instagram 111

Instagram Bazaarvoice Retail Feed 111

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.”

Social Media 98

Social Media UGC Reddit YouTube 98

Social Media Strategies Summit

SEPTEMBER 23, 2022

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. No doubt you already post when your sports teams win.

Education 162

Education Examples Content Nielsen 162

Pixlee

APRIL 22, 2020

Some are finding ways to reach new audiences with this channel, and they’re using creativity and influencers to launch some of the most engaging campaigns in the form of challenges. They enlisted the help of many well-known influencers to promote their new denim jeans. On TikTok, challenges are the name of the game.

Brands 54

Brands Hashtag Fashion Campaign 54

Pixlee

SEPTEMBER 24, 2020

First, it’s essential to know why Instagram marketing is important for a growing brand. . So let’s dive into our guided tour on Instagram shoutouts and how to incorporate them into your social marketing strategy. . After all, Instagram Shoutouts are another form of influencer marketing. What is a Shoutout?

Instagram 43

Instagram Apparel Sports Influencer 43

Pixlee

MARCH 31, 2020

Style Theory encourages community posts with the hashtag #OOTD to show how their products actually look on real people. . StyleTheory showcases different influencers in their app to drive inspiration and build community. Brand’s apps are the hallmark of the modern marketing mix of content, commerce, and community.

Retail 57

Retail Engagement How To Hashtag 57

Keyhole.co

DECEMBER 22, 2022

The brand often encourages its followers to share their own stories and experiences, using hashtags (such as #nikefc, #nikewomen, and #justdoit) and other tactics to spark conversations and create a sense of community. By watching their favorite influencers and athletes, their audience is compelled to join the Nike community.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Pixlee

JULY 27, 2020

As it turns out, social media engagement relies on marketers having a balance of creativity, data, and luck to engage with consumers on social media. Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience.

Engagement 56

Engagement Social Media Brands UGC 56

Audiense

MARCH 14, 2018

We monitored a number of hashtags and keywords from the day to begin to understand the people participating in this conversation. The 2017 report showed a more segmented community from; human rights activists, business, music fans, sports fans. The first report I reviewed was the 2018 report and the results surprised me.

Comparison 90

Comparison Influencer Report Film 90

Sprout Social

NOVEMBER 28, 2022

An especially effective type of content for fashion brands, influencers, sports teams (think: fans wearing the latest gear) and universities featuring students showing their school pride. Add custom birthday hashtag. Creating a hashtag for your brand enables fans to share their own user-generated content.

Instagram 126

Instagram Engagement Brands Avatar 126

Keyhole.co

SEPTEMBER 18, 2020

Generally, this includes user accounts in the following interest areas: Music Acting Fashion Government and politics Religion Journalism and media Sports Media Business. Helps You Network with Influencers. Influencer marketing is pegged to be the next big thing in marketing. Why get verified on Twitter?

Twitter 97

Twitter Badge How To Authentication 97

Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Adidas is making the most of Instagram’s image-centric format by focusing on the people involved with its brand rather than its specific products.

Instagram 60

Instagram Brands Sports Travel 60

Buffer Social

APRIL 25, 2017

We’ll go through the factors that could influence the ranking of your content on your followers’ feed and explain why the Instagram algorithm is actually great for marketers. travel, food, fashion, sports, etc.) The algorithm could also look at the hashtags used. How many hashtags the image has.

Instagram 111

Instagram Feed Feedly Posterous 111