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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Explaining the decision, Musk wrote : “The Twitter name made sense when it was just 140-character messages going back and forth – like birds tweeting – but now you can post almost anything, including several hours of video. “In The “Kevin James smirking” meme is a classic example of the latter. This is probably our favorite.

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How to Make Short-Form Videos That Stand Out

Hootsuite

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

Video 113
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Fans and followers share their extreme sports and adventure experiences with Red Bull by tagging the brand’s social handles and using branded hashtags. Red Bull’s target audience is an active and passionate crowd.

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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean?

Brands 145
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How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans. TikTok videos are around 15-seconds, but users can string clips together to make stories of up to 60 seconds long. TikTok is for sharing fun, meme-related videos.

UGC 139
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What Marketers Need to Know About TikTok

Ignite Social Media

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. We recently hosted a webinar on TikTok. Key Takeaways. What is TikTok? In short: teens.

Marketing 217
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Three Creative Ways to Use Social Media to Promote your Event

Webbiquity SMM

Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons! The possibilities are endless.

Eventful 145