article thumbnail

SEO Firm Impersonates Google, Claims Local Listing to be Deleted

Bill Hartzer

During an recent unsolicited telemarketing call , a representative from an SEO firm, located in California, claimed that a company’s local business listing on Google Places (now called Google My Business ) would be taken down and deleted if they are not paid $299 to re-verify and re-boost the local listing.

SEO 151
article thumbnail

SEO in 2013: What to Expect

Idaconcpts

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. SEO also is gaining a reputation for manufactured search engine status. Expect more Google products.

SEO 140
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Marketing Trends for 2013

yMarketingMatters

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Consumers rely on social media to research and make buying decisions and for customer service issues. Pick the specific platforms that make sense for your business.

Trends 277
article thumbnail

The Evolution of SEO in New Zealand

Bill Hartzer

If we study how SEO has evolved in New Zealand, we can learn a lot about how the field of search engine optimization has changed in the last few years. This has a great deal to do with changes made by Google, of course. SEO tactics vary a great deal from one company to another. Part of this was due to ignorance, no doubt.

SEO 73
article thumbnail

Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. 70% of American consumers want to receive offers on their smart phones. 74% of mobile users read email on smart phones or tablets.

Mobile 231
article thumbnail

Does Good Content Matter Anymore?

Direct Marketing Observations

Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO. Specifically Google, but Bing and Yahoo and all the other 2nd tier engines figure in as well. Forget good content, the goal now is “searchable”, SEO friendly content.

Content 220
article thumbnail

Top Marketing Trends for 2013

yMarketingMatters

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Consumers rely on social media to research and make buying decisions and for customer service issues. Mobile Has Arrived.

Trends 100