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Delivering on The Promise of Artificial Intelligence

The Realtime Report

Marketing – Good marketing is about presenting the right content at the right time to engage the customer. He is currently on the editorial board of the Journal of Applied Marketing Analytics and is a former Data Analytics department editor for IEEE’s IT Professional magazine.

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Tips for Your Business from Social Media Day Conference

yMarketingMatters

Each workshop presenter was “hand picked” and an expert in their field. Findability’ Will Make or Break Your Online Business. I am honored to have been such an intrinsic part of organizing this Conference together with other members of the (small kickass) MRCC social media committee. It’s a must have. . #2.

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Introduction To Real-Time Content Marketing

Visually SM

The emergence of the commercial Internet in the mid-1990s presented a new publishing paradigm that forced marketers to rethink their approaches, in terms of the ability to connect one-to-one and many-to-many with their core audience. A deep understanding and executional capability in search and findability issues.

Content 124
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The Business (To Business) Of Social Media

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It's about much more than making sure you have an up-to-date LinkedIn profile and that you're posting presentations to SlideShare, it's about the very real reality that more and more businesses are turning to the Web as a form of social proofing. Social media makes your business more findable and more shareable. That's core.

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The First Rule Of Social Media Is: You Talk About Social Media

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Don''t shoot for a conversation, simply do your best to make your content as shareable and as findable as possible. Recently, I came across this amazing SlideShare presentation put together by Upworthy titled, 10 Ways To Win The Internets. Interestingly, it this presentation is from 2012. and getting shorter. content marketing.

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Introduction To Real-Time Content Marketing

Visually SM

The emergence of the commercial Internet in the mid-1990s presented a new publishing paradigm that forced marketers to rethink their approaches, in terms of the ability to connect one-to-one and many-to-many with their core audience. A deep understanding and executional capability in search and findability issues.

Content 100
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The End Of Conversation

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I had the pleasure of presenting at a Google event in Chicago the other day. What makes something (anything) "social" is a brand's ability to make their marketing materials (and this includes their content) as shareable and as findable as possible. Can we move beyond the notion of brands engaging consumers in a conversation?