Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Sprout Social.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. The problem is that it’s still barely scratching the surface for small social media teams. You need to get smart by investing in the right social media management tools. Social Media Scheduling Tools. Graphic design.

Team 219

Team Tools Social Media HootSuite 219

Harp Interactive

FEBRUARY 9, 2010

I am always interested in finding the best and latest tools to enhance and expedite the social media experiences, maintenance and growth for Harp and for our clients. Twitter Tools: tagwalk. Taweet (beta) is a social calendar and event promotion application for Twitter. Twitter Directories. Addic-to-mattic.

Resources 243

Resources Ping.fm Tools Social Media 243

agora pulse

MAY 8, 2020

Think Twitter is just for rants? The social media platform is for so much more. Check out this comprehensive guide on Twitter, whether you need to brush up on the basics or learn about it for the first time. Participating in Twitter chats. Setting Up Your Twitter Account. Twitter profile image.

Social Media Management 170

Social Media Management Social Media Twitter Hashtag 170

Keyhole.co

MARCH 24, 2024

In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers.

Communities 59

Communities Social Media Strategy UGC 59

Harp Interactive

JANUARY 12, 2011

Backing up your social media information is helpful for personal use and a no brainer for any business with an active social presence! Imagine if your business Twitter account(s) were suspended (it happens more often than you know), deleted or disappeared entirely. HOW TO: Back Up Your Social Media Presence.

Social Media 296

Social Media Resources RSS LinkedIn 296

Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. Image via Sprout Social. Let’s get started.

ROI 246

ROI Social Media UGC Discount 246

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Social Media Strategies Summit

SEPTEMBER 22, 2021

Social media listening tools give you the power to discover what your (current and future) customers really think about you. But it’s not only about turning your customers’ frowns upside down; social media listening generally helps you deliver a better standard of service. That’s something we’d all like to know, right?

Social Media 175

Social Media Tools Sentiment Price 175

Hootsuite

NOVEMBER 7, 2022

Social media algorithms are the backbone of all social networks. In this post, we’ll answer the question of how social media algorithms work. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Source: The Dodo.

Social Media 137

Social Media HootSuite Trends Feed 137

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. TwitJobSearch Great resource to comb Twitter for job postings.

Resources 196

Resources Communities Social Media Technorati 196

Pam Moore

FEBRUARY 24, 2018

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Every social media keynote presentation deck since 2009 includes a slide on how important valuable content that engages your target audience is to success in using social media for business.

Feed 167

Feed Feedly Metrics News 167

Direct Marketing Observations

JANUARY 12, 2018

I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. I do however, know a lot of marketers out there, who struggle with determining and identifying influence in social media and because of that, can not leverage it; and that’s NOT a commodity!

B2B 276

B2B Influencer Conversation Social Media 276

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. Let’s break down the recipe for Tabs Chocolate’s social media marketing success. There are multiple accounts on their brand name.

Social Media 59

Social Media Strategy UGC Influencer 59

Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers.

Twitter 106

Twitter Tourism Travel Education 106

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram?

Social Media 126

Social Media Hashtag Instagram Engagement 126

Hootsuite

APRIL 13, 2020

Struggling to keep on top of all the changes to social media video specs? Video is increasingly crucial to a successful social media marketing strategy. But not if you use our guide to social media video specs. Resource: How to Use Facebook Live Video: A Guide for Marketers. Facebook video specs.

Video 144

Video Social Media Resources YouTube 144

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

Statistics 142

Statistics Social Media Video Marketing 142

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Ignite Social Media

APRIL 7, 2021

What was once the sole focus of social media marketing has nearly become an afterthought as businesses allocate more and more of their budgets into social media advertising. How much value do you currently place on your organic content strategy? A Brief History of Organic Reach on Facebook. Organic Reach in 2021.

Organization 187

Organization Social Media Content Analysis 187

Sprout Social

DECEMBER 5, 2023

The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%). What is it about social media careers that makes them dominated by white women?

Social Media 123

Social Media Survey Education Team 123

Pam Moore

FEBRUARY 6, 2018

I have provided numerous resources in the form of blog posts, podcasts and even webinars on this topic (see bottom of this post for links) to help business leaders get their arms around what these changes mean to them. Social Profit Factor Training Academy and Marketing Nutz Can Help! It's no longer about quantity over quality.

Feed 164

Feed Feedly News Tips 164

Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. It’s the most scalable social media content strategy Any good social posting strategy is built around two things: quality and quantity.

Social Media 91

Social Media Content Marketing ROI 91

Hootsuite

SEPTEMBER 21, 2020

Anyone familiar with using social media for nonprofits knows there are both challenges and advantages. Organizations are often run by small teams and volunteers, with resources and budgets stretched thin. And with organic reach plummeting in favour of ad dollars, social media can sometimes seem like a lost cause.

Social Media 145

Social Media Tips Guidelines Hashtag 145

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf.

Social Media 199

Social Media Social Media Management Issues Team 199

Hootsuite

NOVEMBER 14, 2022

The volume of content on social media is staggering. And yet, many of us have no strategy for our social media searches. Getting better at social search will save you time and allow you to find exactly what you’re looking for. Why you might search social. Social media moves fast.

Social Media 96

Social Media Tools HootSuite Hashtag 96

Hootsuite

MARCH 22, 2023

When you started working in social media, who knew Twitter SEO would be a thing? Well, as social media has evolved, its capabilities have also adapted. Social SEO is now an important consideration to keep in mind for any platform. What is Twitter SEO? Why does Twitter SEO matter?

SEO 93

SEO Tips Twitter HootSuite 93

Hootsuite

APRIL 11, 2023

A social media SWOT analysis takes a close look at the social media landscape for your niche. Keep reading to find out more about how to run a social media SWOT analysis and the tools that make it a breeze. #1 Start free 30-day trial What is a social media SWOT analysis? Clear data. Weaknesses.

Analysis 105

Analysis Social Media HootSuite Tips 105

Socialized

FEBRUARY 2, 2021

Since its foundation in 2006, Twitter turned the globe into bite-sized posts by the distillation of World News, updates, and jokes. With Twitter developing, best practices have arisen for using the site. Here are few tricks to help the company thrive on Twitter and join the big league. How to Build an Account on Twitter.

Twitter 130

Twitter Hashtag Social Networking Loyalty 130

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. How the Twitter Algorithm Works. Bookmark this page!

List 145

List Social Media HootSuite URL 145

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Here’s what you need to know.

Social Media 104

Social Media Film Exercises Social Networking 104

yMarketingMatters

AUGUST 7, 2014

We all want to see our followers on social media skyrocket in numbers. Don’t fall into the social media trap of being obsessed with getting over 100K followers, especially if you are a small business. A trusted resource for doing business. That’s the power of social media marketing. This is KEY.

Social Media 252

Social Media Feed Feedly Buy 252

Ignite Social Media

DECEMBER 10, 2020

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities.

Communities 176

Communities Social Media Tips B2B 176

agora pulse

AUGUST 18, 2020

Have you been putting off creating a social media calendar? Never fear—here’s what you need to put together a social media calendar that helps you get the job done. There are two things guaranteed to cause social media managers to sigh: setting social media KPIs and creating a social media calendar.

Social Media 210

Social Media How To Hashtag Curation 210

agora pulse

AUGUST 31, 2020

What is a Twitter list? Let’s take a brief look at what they are and then how to create them for your social media agency. Are you using Twitter lists? Basics of Twitter Lists. Twitter lists are a way to categorize accounts, so you can find them more easily later. Twitter Lists: Private vs. Public.

List 173

List Twitter How To Hashtag 173