Trending Sources

Are You Getting Bad Real Estate SEO Advice?

Small Business Mavericks

» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. Specifically, an article on the National Association of Realtors’ website tells real estate agents what to do, but I wouldn’t trust it completely.

Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

The following is a guest blog article by Chris Apple. I don’t know about you, but as a real estate blogger, I tend to read a lot of blogs during my workday. Some of the blogs I read on any given day range in topics from SEO blogs , real estate blogs , social media blogs , and blogs about blogging. As you can see, I use iGoogle for all of my RSS feeds.

RSS 46

Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Real Estate. There are a few other options for real estate networking including:,,, and others. Buy my book, The New Community Rules: Marketing on the Social Web , a primer to social media marketing, and subscribe to the Techipedia RSS feed. This is a guest post by Angela Denby. What’s your goal?

Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

The following is a guest blog article by Chris Apple. I don’t know about you, but as a real estate blogger, I tend to read a lot of blogs during my workday. Some of the blogs I read on any given day range in topics from SEO blogs , real estate blogs , social media blogs , and blogs about blogging. As you can see, I use iGoogle for all of my RSS feeds.

RSS 23

The Secret to Feeding Your Family with a Blog


It said: “FEED THE PEANUT&#. For you, Feeding the Peanut may mean paying medical bills or mounting credit card debt. Or perhaps recovering from a bad stock or real estate investment. For me, Feeding the Peanut is taking care of those that I love, including my newborn daughter. Feeding the Peanut was becoming increasingly expensive. The answer?

Feed 21

The Top 100 Blogs to Curate for Social Media Power Users

Buffer Social

In the Buffer product, you can connect RSS feeds to your profile so that all the latest posts from your favorite blogs are pulled directly into your dashboard where you can pick and choose which to add to your queue. Here’s the complete list of the top 100 RSS feeds that have been connected in Buffer. Here’s the list of the top 100 feeds used by Buffer customers.

Linkedin Update: Linkedin Products & Services Page To Be Removed


Key features of a Showcase Page: Cover photo or top image banner is larger than the Home Page image (fabulous real estate!). The two-column feed design highlights the most relevant content. Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Deep links (URLs that lead directly to those pages) will no longer function.

How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

Much More Screen Real Estate! The new layout, rolled out to all Pages on March 10, 2011, gives over a full two-thirds of Page real estate to the Page owner: The Perfect Fan Page Leverages ALL the Available Opportunities. With the new layout providing so much screen real estate for visual branding, it has raised the bar for a Page’s visual branding on Facebook.

The Reality of 'Careful What You Wish For'

Spin Sucks

The biggest is that your “real” job doesn’t go away. Karen Altes is manager of outreach programs for the Institute of Real Estate Management. RSS feed for comments on this post. The Ascent Getting the go-ahead on a new initiative is exciting! You start out with lots of energy and great ideas, and it will shine through to your colleagues and customers. Use your tools.

Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

This is super valuable real estate. Content shared to stories also won’t appear on your profile grid or in the main Instagram feed. Whereas you may only post one or two images or videos to your Instagram feed per day, stories enable us to go behind the scenes and share more real-time, less-polished content. Show real world use cases. Let’s jump in.

Facebook Followers: Profiles vs Pages

Ari Herzog

Facebook explains following : “When you follow someone, you see their posts in your news feed. “Let’s face it, Facebook is becoming more and more of a waste of time for businesses that aren’t advertising because fewer people are seeing organic posts in their feed. Organic posts are competing against advertised posts in the newsfeed real estate and paid posts win.”

StumbleUpon Channels: Which Media Brands Are Doing Well?

Adam Sherk

Some more observations: The ability to connect RSS, Twitter and Facebook feeds makes it easy to maintain a Channel without committing significant time or resources. Consider creating a dedicated feed for content that makes the most sense for StumbleUpon. For this reason the Recommended Channels page is also prime real estate. Breaking News. Lifestyle Content. Others.

Instagram Launches Instagram Stories: What They Are, How They Work and How Brands Can Use Them

Buffer Social

Content shared to stories also won’t appear on your profile grid or in the main Instagram feed. Instagram Stories appear in a bar at the top of your feed — and all Instagram accounts will be able to share stories, from your best friends to your favorite popular accounts. Instagram Stories provide a way for brands and individuals to post more without overwhelming people’s feeds.

Facebook For Business Tip #6: Profile Image “Billboards”


The profile image on your brand’s Facebook Page is valuable real estate. We’ve also seen increased Page traffic after building a billboard – most likely because people notice a new image in the News Feed and visit the page to see the change. Take advantage of that. Keep in mind that only your non-fans will land on that when first visiting your Page.

When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Lisa Kalner Williams. Why is that? Give Props for Giving Props.

Social Media Time Management: The Best-Kept Secrets Revealed for Curating, Creating and Promoting Hot Content

Katie Lance

like to post and schedule timely articles on social media, digital marketing, tech, mobile, marketing, real estate and branding. I use HootSuite for a lot of this type of scheduling for Twitter. For example, I have a social media list, a real estate news list, a client list, and many more. Time is everything and time is our most precious resource. Systems are key.

5 Proven Tactics To Get More Views on YouTube


This will make Google and YouTube happy as you’ll be feeding them lots of different keywords to prove that your video brings real value to people. If you need the services of a virtual assistant for real estate , you know where to look for. So, you’ve uploaded videos to your YouTube account but it has literally no views! Or at least not the numbers you’d expect.

Three Ways to Get the Most From Your Brand’s Blog


Whether you’re new to the blogging game or you’re simply wondering how to squeeze your blog for whatever value it can bring your organization, it’s no secret that there are about a million dos and don’ts when it comes to effectively harnessing your own little patch of online real estate. However, some methods are going to get you more bang for your buck than others. Implementation

Social Media Updates: March


Instagram Introduces Feed Algorithm to Show Best Posts First :  The inevitable has happened.  Instagram announced  that image feeds will be sorted to bring the most interesting or  relevant posts first. Facebook has long had a  News Feed algorithm , one that has drawn the ire of users and marketers alike. How do you feel about a potential Instagram feed algorithm?

Are You Missing out on These Facebook Business Page Tips?

Sprout Social

The “About” tab on your Facebook for Business page is prime real estate and an opportunity for you to show off your business. You can then share your link and description in the content area, but your post will look better in the feed. Recording videos is a great way to allow your audience to see the real people behind the business. With 1.09 Define Your Facebook Goals.

QR Codes, Email, and Mobile Marketing: Tools for Small Businesses to Compete Digitally

Techipedia: Tamar Weinberg

This simple tool allows them to deliver content to their consumers in real time, wherever they are. While brick and mortar businesses, like restaurants, face challenges similar to  CPGs when it comes to engaging customers in real time, getting someone to try a $3 bag of chips in store is one thing. This is a guest post by Julian Rockwoord, a product manager at  Signal. Like this post?

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Other applications are available for specific industries, including Legal Updates, Real Estate Pro and Lawyer Ratings.” Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can companies best use LinkedIn as a marketing platform? ” Looking for a new job?

10 Recent Changes Impacting Facebook Advertisers

Jon Loomer

News Feed Updates. If you aren’t aware, software like Adblock Plus has been created for users who hate Facebook ads so much that they add a plugin to hide ads from their news feed experience. News Feed Updates. If you chase the Facebook news feed algorithm — you shouldn’t — you’re having a busy week. 1. Control the Ads You See. Surveying.

7 Types Of Awesome Social Media Content Your Brand Can Be Creating Right Now

Buffer Social

Along with  driving massive engagement , GIFs help you explain difficult ideas, add some visual variety to your feed, and have some fun with your audience. Real estate app Movoto , for example, created this infographic pairing famous cities with their font personalities. It’s humorous and unexpected, which shows you Movoto isn’t your typical real estate company.

Types 44

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

Bryan Person shares highlights of a presentation from Ekaterina Walter on five best practices for Facebook marketing, including optimizing wall posts for the News Feed and using Facebook Insights data to better understand your fan base. A Big Brand’s Social Strategy Really Means ‘Facebook’ by MediaPost Online Media Daily. It’s approaching one billion users worldwide.

Tools 93

Are LinkedIn Groups Are Out Of Control?

Myrland Marketing

If it was, then inappropriate promotional material would end up in a promotions tab (or banned if they are way out of line), leaving the main feed for discussions and content-sharing. Cowboy photo is used under a Creative Commons license from Rare Jackson Hole Real Estate ]. THE WILD, WILD WEST OF LINKEDIN. Many LinkedIn groups are out of control. WHY DOES THIS MATTER?

10 Facebook Hacks to Make Your Small Business Look Colossal


Don’t leave this huge estate in vain. Colossal pages like Mari Smith’ s and John Haydon ’s use there cover image real estate to promote their upcoming events and courses respectively. 5. For starters, you could create a list of blogs to follow on feedly and track their latest blog posts. Facebook organic targeting lets you control who sees your posts on their news feed.

21 Fantastic Facebook Marketing Guides

Webbiquity SMM

Writing that she’s “heard that it’s easier to get into Harvard than into someone’s Facebook news feed,” Stefanie Grieser shares a handful of tips to help get your content noticed by fans, such as creating a photo collage instead of just posting a single image, and asking questions only at the end of posts. Many (most?) marketers have a love-hate relationship with Facebook.

Tumblr Now Has Live Video: Why and What Your Brand Can Do About It

Simply Measured

This feeds in well to today’s on-demand consumption model — especially among the young people who flock to Tumblr. Because Tumblr uses the blog format, it could be making a play to become  the  hub for live video which feed in from various sources. But this is especially relevant now, since only live videos posted by brands which Tumblr users follow will be pinned to that prime real estate on the top of the dashboard. Tumblr just announced that it has live video with the sardonic, very Tumblr subheading, “This should be interesting.” Yes,

21 Social Media Marketing Tips You Can’t Live Without

Sprout Social

These tools typically run based on keywords and data feeds. Add them to an RSS reader like Feedly. You can even integrate Feedly within the Sprout Social dashboard ! 4. See all of your social media feeds from a single dashboard instead of logging into five different sites. You offer real-time customer service and support on Twitter. Not sure where to start?

Tips 62

Apps Are Media

Twist Image

The early days (and success) of Facebook - as it broke free from the college crowd - was a massive indicator of what was to come for brands, building direct relationships with consumers, and the power of creating something more than a call-to-action in a space where real people were building real connections. Brands may spend more time thinking about what they're creating, instead of flooding the feeds with nonsense that might turn of people from the platform (good for users). . So, where is the real estate now? Content is media." Now, this is commonplace.

Writing Around the Web – Keyword Research, Google+, and Google Analytics


Optimizing Your ActiveRain Profile – ActiveRain is one of the top social networks devoted to Real Estate professionals. What Do Successful Real Estate Agents Have in Common – Interesting insight into the usage of technology, social media, and marketing & advertising strategies between the highest and lowest earning real estate professionals. 10 Great Google+ Pages for Real Estate Professionals – 10 Google+ pages in the real estate industry to check out to see how you can get more out of Google+.

6 Things Everyone Needs to Know About Google+

Bill Hartzer

So every time that +1 Button is clicked, it feeds Google’s advertising engine, allowing them to match more targeted ads to you and everyone connected with you through your Google account. 2. Acquisition of Online Real Estate on Google+. Google+ is Not Another Social Networking Site. Google+ has many of the same features as a social networking site like Facebook. ” 3.

Head to the Farmer’s Market for Great Exposure

Spin Sucks

Businesses, however, have to be diligent about how they use the limited real estate and time given while at the market.  . Every market is different, and in some cases, vendors can pay application fees for more than one space.   But popular markets will limit vendors to their magic number of maximum real estate. By Hattie James. Good Old-Fashioned Stumping.

Seven Simple – Yet Powerful – Tips to Grow Facebook Engagement


The vast majority of Facebook users first see an action while scrolling through their News Feeds on mobile devices. Use that extra real estate to your advantage! And here’s the bonus… every comment also shows up on their friends’ News Feeds. Guest post by Drew Bernard, CEO at ActionSprout. ———-. The first Facebook social action they posted inspired….

Pinterest for Business: How to Get Started & Be Successful

Sprout Social

As with any other social network, your profile is prime real estate. Aside from considering your board cover design, you will also want to design your pins to be on brand and stand out in the feed. Make sure you keep your pins consistent so viewers will begin to recognize your pins in their feeds. Should you be using Pinterest for business? With You will see two options.

7 Ways to Effortlessly Drive More Blog Readers with Visuals

Socially Sorted

Most people forget to use the “real estate” at the top of the post where you can pin one tweet. Just like with Twitter, you can pin a Facebook Post to the top of your feed. Do you want to drive more blog readers? Want to get more eyeballs on your blog post? . In this post I share 7 Ways to Effortlessly Drive More Blog Readers… with Visuals.  . The Solution?

Your Guide to the Google +1 Button


If you are looking for more traffic from Facebook, then the best way to get it is to make it easy for Facebook users to like or share your content with their friends as they take up some nice real estate on the user’s Facebook profile and in new feeds. Twitterfeed, HootSuite RSS Feeds, and Blog Posting Schedules. What Does Google +1 Do? Here’s how I see it.

What Factors Affect Local Search Rankings? | Small Business Mavericks

Small Business Mavericks

In other words, if you are a local real estate broker, a link from your Chamber of Commerce will likely carry more weight than a link from a national real estate website. About Us What’s a Maverick? Certainly, I think on-page content is one factor, and inbound links, to a certain degree, are also a factor. But what else can be a factor? link isn’t necessary.

How to Build a Strong Social Media Presence

Rebekah Radice

These are searchable terms that allow people to quickly find you when searching real estate professionals in your area.  4. Nobody wants your content to fill up their entire feed. You have taken the time to invest in social media. You have even created and implemented a  social media strategy. But, yet – your efforts are less than fruitful. Offer Valuable Information.