ProBlogger

MAY 19, 2022

The post How to Go Beyond Blogging and Harness Multi-Channel Marketing appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. Blog RSS feeds. Podcast feed.

How To 26

How To Marketing Blogger Forums 26

Adam Sherk

JUNE 9, 2010

News sites have a big advantage over other companies on Facebook because they regularly produce breaking news and other forms of quality content that can be featured on their pages and placed in user news feeds. So perhaps they have less of a need to add extra bells and whistles.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

AUGUST 31, 2009

For news sites, the publication date and a photo can be added to Yahoo search results for articles and opinion pieces, as shown in this example: To take advantage of the enhanced news results, publishers can either use RDFa markup to embed the news data in their content, or use a NewsML feed to send the data privately to Yahoo.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

SEPTEMBER 17, 2009

Most news sites have an official Facebook Page now, with the typical approach being to add a daily stream of links to new content while promoting site features, apps, feeds, etc. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

OCTOBER 29, 2009

A limited number of listings will appear at the bottom of the main search result pages, or users can drill down to see more extensive listings: Currently a social circle is determined by the social media accounts linked from a user’s Google Profile , the feeds they subscribe to in Google Reader and their Google chat and Gmail contacts.

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

AUGUST 16, 2010

Some marketers have felt that the guidelines are too limiting or controlling, but among other things Facebook is trying to prevent significant manipulation of the news feed. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

FEBRUARY 19, 2010

But that’s no longer a significant opportunity, so blog tags are now more about on-site usability; directing users to additional content on a particular topic or allowing them to subscribe to topic-specific RSS feeds. To be clear, I’m not saying that blog tags have no SEO purpose or value.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

APRIL 5, 2010

But while major market teams have a big advantage in the real game, social media is the great equalizer online, so I thought I’d see which teams have attracted the largest following on Twitter and Facebook. BTW, I’m not saying seeing a Facebook feed and watching an entire game broadcast on TV are equal impressions.

Team 204

Team Twitter Facebook Comparison 204

Adam Sherk

AUGUST 7, 2009

While the variations are limitless, the main opportunities include: Content Broadcasting – this is essentially RSS feeds on Twitter, used for simply pushing out links to new content. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Sites 105

Sites News Strategy Twitter 105

Adam Sherk

AUGUST 4, 2010

Some additional notes: 1) It is not clear yet how well using an RSS feed to automatically submit articles is working. 5) NBC is also taking a multi-profile approach to target specific markets, for example: The market-specific logos all match so this appears to be a coordinated effort.

Digg 134

Digg Sites News Activities 134

Adam Sherk

FEBRUARY 4, 2010

In developing social media strategies for news sites, marketing typically takes the lead on the audience development and content promotion aspects, while the editorial staff focuses more on using social media for sourcing, identifying trends, coming up with story ideas, etc. Where Do You Want Your Social Media Press Releases to Live?

Social Media 146

Social Media Press Release SEO News 146

Adam Sherk

MAY 1, 2009

But it seems like there are much better ways to monitor daily news feeds. Actual reader interaction happens through the personal accounts of members of their marketing and editorial staffs, and a number of media outlets are starting to get the hang of it.

News 100

News Press Release Syndication Blogroll 100

Adam Sherk

MAY 1, 2009

But it seems like there are much better ways to monitor daily news feeds. Actual reader interaction happens through the personal accounts of members of their marketing and editorial staffs, and a number of media outlets are starting to get the hang of it.

News 100

News Press Release Syndication Blogroll 100

Adam Sherk

MARCH 24, 2010

by Adam Sherk on March 24, 2010 It has been a couple months since Google Social Search was made available in beta to all users on Google.com, so I thought I would revisit it from a marketing perspective. That’s great for marketers, but is it what Google wants?

Google 129

Google Brands Google Reader Digg 129

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Let me port my RSS feed to it and be done with it!&#

Social Media 278

Social Media Strategy Yahoo Communities 278

Laurel Papworth

OCTOBER 22, 2011

Or putting out a Press Release on How Press Releases Are No Longer Effective. Or are the stories mishmashes of other people’s original content – interviews, tweets, blog posts, statistics on Analyst websites and PDFs and press releases? Seriously ? The New Fourth Estate is Social Media.

Communities 108

Communities Social Media Journal Diagrams 108

Proactive Report

NOVEMBER 10, 2012

“Companies need to look at social media from a strategic perspective across the business organization and not relegate it to marketing and communications or let it exist independently within each function or department of a business,” says SHRM Darla Moore School of Business researcher Rob Ployhart. Formulate a Crisis Plan.

Mobile 111

Mobile Reputation Social Graph Skills 111

Convince & Convert

APRIL 27, 2012

The RSS feed is: [link]. As opposed to social media essentially just being a tiny little press release machine. Why do I need your journalism organization to tell me what somebody else said when I could read it for myself on Twitter or in an RSS feed or any other number of places? Listen Now. Find us on iTunes: [link].

Insurance 115

Insurance Journal Research Hashtag 115

Viper Chill

APRIL 15, 2010

The title is the most important part of your blog post as it gets shared on social media and helps feed readers decide whether a post is worth clicking through to read. Their typical days are spent putting together press releases or writing copy for important website pages.

Skills 76

Skills Sites Blogger Hubpages 76

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279