Sprout Social

DECEMBER 3, 2020

Unlike some popular social media apps, there’s nothing “light” about the Sprout Social mobile app. With the Sprout Social mobile app, you can bring your calendar with you wherever you go. For Blue Corona , a full-service digital marketing agency, the Sprout Social mobile app is a must-have. “If

Mobile 135

Mobile Notification Collaboration Library 135

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. The value of influencer marketing.

Influencer 111

Influencer Marketing Survey Campaign 111

agora pulse

DECEMBER 3, 2020

When you think of live video, does Twitter Live video come to mind? Twitter Live video has been around for a while now, but it seems like Facebook Live has gotten most of the attention. Twitter Live is a fantastic tool for expanding the reach of your video content in a new way and engaging with your audience.

Video 115

Video Twitter How To Hashtag 115

agora pulse

OCTOBER 3, 2017

LinkedIn native video has been rolling out to users since August 2017. At long last, we can create or upload video directly to the LinkedIn app on our phones and via the desktop website. In this post, we’ll look at LinkedIn native video, how to use it and what to use it for. Video has always worked well on LinkedIn.

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LinkedIn Video Mobile Feed 122

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

Video 129

Video Social Media Wireless Marketing 129

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. You can create and edit short (30-second) videos, adding music and effects, then share them with your followers and the wider Instagram community (provided you’ve got a public account).

Instagram 233

Instagram Brands Real Estate Remix 233

agora pulse

AUGUST 31, 2017

Let’s face it, creating video content for social media can be unrewarding. It’s time-consuming to make, particularly long form video. Even something seemingly off the cuff like live video takes time to prep. You can extend the life of your video by adding some repurposing magic. Don’t despair.

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Video Content Film Instagram 155

Later

JULY 24, 2019

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! IGTV is a place for long form videos on Instagram, and it’s available in both the native Instagram app and the new standalone IGTV app. IGTV is Instagram’s way of disrupting the traditional TV experience and updating it for a modern, mobile experience.

Platform 79

Platform Video Instagram Press Release 79

Ignite Social Media

NOVEMBER 2, 2020

With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. While it is still new, Reels has yet to be monetized (meaning no ads are appearing in the Reels feed YET).

Instagram 179

Instagram Brands Sports Feed 179

Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services.

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YouTube Social Media Notification Film 154

Sherrilynne Starkie

MAY 23, 2018

Instagram has introduced mute in feed, a new way to control what posts users see on Instagram. The new feature lets people hide posts in feed from certain accounts, without unfollowing them. With this change, users can make their feeds even more personalized to what matters to them. Embed List. Instagram users get mute.

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Klout Features Social Media Lithium 170

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Also, it seems to be easier for TikTok to do this than other channels because its content is short videos that have the potential to go viral, reaching thousands of people with lightning speed.

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Trends Strategy Marketing Authentication 147

Sprout Social

MAY 15, 2024

Social media manager tasks: A daily overview A social media manager’s daily tasks are jam-packed with efforts to increase their brand’s online influence and follower interaction. Influencer management and employee advocacy, for example, are among the most tedious. But what does their day-to-day life actually look like?

Social Media 113

Social Media Social Media Management Sentiment Collaboration 113

Sprout Social

AUGUST 2, 2022

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Short-form video. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. Live videos.

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YouTube Trends Strategy Content 134

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? Why the explosion of video content? Vine (6-seconds).

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Video Marketing Vimeo YouTube 133

Ignite Social Media

DECEMBER 14, 2020

Now one of the most popular networks, TikTok usage increased drastically this past year and the app is going to have to give the fans more than just funny dance videos if they want to continue to keep people engaged. Influencer Marketing Continues to Evolve. — Normalization of Influencer Rates.

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Social Media Influencer Instagram API 203

Hootsuite

MARCH 16, 2020

In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Brand Takeover : Ad appears when TikTok users open the app and completely take over the screen for a few seconds before turning into an In-Feed Video ad. . The exception is the first: In-Feed Video ads.

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Advertising Marketing Campaign Hashtag 141

Sprout Social

NOVEMBER 21, 2022

Gen Z popularized TikTok, but the app has become a multi-generational channel where even senior influencers have entered the space. And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. The #AySauce campaign resulted in 448,000 user videos and over 1.2

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Case Study Marketing Directory Retail 110

Social Media Strategies Summit

MAY 25, 2021

When you publish a Local Alert, everyone who follows you will receive a notification, the alert will show up on the newsfeed, and they’ll also see information in the ‘Today in [city]’ feed. This is primarily so people can see who is trying to influence their vote and who paid for the ad they are viewing. Think Mobile First.

Communities 231

Communities Engagement Facebook Authentication 231

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

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Video Social Media Brands Instagram 100

Sprout Social

AUGUST 3, 2022

There are six main types of YouTube ads that your brand might consider running on the video platform. This means you’ll want to really pull a viewer in during those first five seconds to get them to watch the remainder of your ad before skipping to their actual video. In-feed video ads. Types of YouTube ads.

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YouTube Advertising CPA Cost 104

Sprout Social

AUGUST 7, 2023

Key features as of August 2023 include: Quick follow , which allows users to follow accounts they see in their feed without navigating to their profile by simply tapping the plus icon in the corner of the other user’s profile picture. The Following feed displays posts only from profiles you follow.

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API Social Media Management Platform Instagram 90

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

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Affiliate marketing Influencer Affiliate network Instagram 62

Later

APRIL 5, 2019

If you’re serious about building a career on social media, you need to have an awesome influencer media kit to share with the brands and businesses you want to work with! What is an Influencer Media Kit & Why Do You Need One? Think of your influencer media kit as your business card, CV, and portfolio of work all in one document.

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Template Templates Influencer How To 78

Social Media Strategies Summit

OCTOBER 3, 2019

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. The platform is a home for creative expression through videos that create a genuine, inspiring, and joyful experience.”.

Brands 114

Brands Meme Hashtag Campaign 114

Ignite Social Media

MAY 19, 2021

It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features audio-only rooms that allow people to chat about shared interests. Live video on Twitter. It all felt very cutting-edge. Facebook Live.

LinkedIn 172

LinkedIn Newsletter Instagram Trends 172

Later

DECEMBER 4, 2020

The quick-to-create video format closely mirrors TikTok, but it still has a long way to go to become the go-to platform for creators and brands. From monetization options for creators, to shoppable videos, we’re sharing our top 10 predictions for 2021! Influencer marketing on Reels goes mainstream. Scrolling the Home feed.

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Instagram How To Feed Feedly 88

Social Media Strategies Summit

MARCH 25, 2021

For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app. For its linkup with fashion influencer Danielle Bernstein, the denim brand ran previews of its new product line. Image source. Source: Glossy ).

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Examples Retail Instagram Buy 221

Later

SEPTEMBER 27, 2018

If you’re looking to create beautiful Instagram photos, editing with Lightroom is one of the best steps you can take to improve your Instagram feed. Plus, you can edit with the Lightroom CC mobile app for free ! There’s no denying that the quality of photography we see on Instagram today is A+. What are Adobe Lightroom Presets?

Instagram 52

Instagram Video How To Mobile 52

Sprout Social

JUNE 30, 2021

Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. These are quick, typically 10-15 second photo or video clips that give people a slightly different glimpse into a person or business and disappear within 24 hours.

Social Media 133

Social Media Platform Instagram Feed 133

Hootsuite

JUNE 24, 2020

From your profile on mobile, click the ellipsis in the top right. This section includes gender and location demographics as well as follower activity, videos your followers watched, and songs your followers listened to. TikTok video analytics. The most extensive insights TikTok offers are for videos. Follower Tab.

Analytics 145

Analytics Overview How To Metrics 145

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? YouTube is growing in a big way.

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Metrics Analytics YouTube Price 98

Convince & Convert

SEPTEMBER 3, 2015

It All Comes Down to Influencer Marketing. Most recently, Nick Cicero founded an influencer marketing company called Delmondo. In the past seven months since it’s beginning, Delmondo has already attracted thousands of influencers to its roster of talent, as well as several big clients such as P&G and Priceline.com.

Influencer 60

Influencer Content Sports Groups 60

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. You need videos that make your digital audience and dream customers want to hit play and watch the entire video giving you their full attention! Winning! :).

eBook 141

eBook Content Findability Template 141

Social Media Strategies Summit

MAY 25, 2021

When you publish a Local Alert, everyone who follows you will receive a notification, the alert will show up on the newsfeed, and they’ll also see information in the ‘Today in [city]’ feed. This is primarily so people can see who is trying to influence their vote and who paid for the ad they are viewing. Think Mobile First.

Communities 130

Communities Engagement Facebook Authentication 130

Likeable

MARCH 26, 2019

merged into TikTok in late summer 2018, leaving TikTok as the current dominant platform for short-form video sharing. In 2016, a new video sharing mobile app named Douyin launched in China. Open the TikTok app, and you will see short-form looping videos on the “For You” home feed. What is TikTok? Who’s on TikTok?

Meme 111

Meme Marketing Authentication Feed 111

Likeable

AUGUST 23, 2021

In fact, 53 percent of social network users are mobile-only. So, when creating social media content, you should be thinking and designing mobile-first. seconds to consume mobile content on Facebook (vs. The Rest of the Feed. Here’s what you’re up against. Short Attention Spans. It takes us 1.7 seconds on desktop).

Social Media 81

Social Media Content Module Mobile 81