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How 3 brands use a Tagging strategy for marketing to get better insights, faster

Sprout Social

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Let’s dive in.

Strategy 123
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What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. UGC comes in many forms, including images, videos, reviews, a testimonial, or even a podcast. Where does UGC content come from?

UGC 145
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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

If you’re thinking about making Stories part of your content strategy, you want to make sure you’re leveraging this frequently-watched platform to your benefit. Share UGC to Stories . Sharing user-generated content (UGC) to Stories is a fantastic way to post more content without having to create it yourself. Author Emily A.

Instagram 125
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5 ways to develop a long-term strategy for diversity, equity & inclusion on social media

Sprout Social

You might have recently published a corporate statement in support of Black Lives Matter and racial justice. As social marketers, we should be integrating diversity, equity and inclusion into our social strategies for the long term. A long-term social media strategy shows them how your brand is doing what you promised.

Strategy 145
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. The first step in any marketing campaign, regardless of channel, is to develop a strategy and plan based on research. Learn more here.

Examples 142
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How Brands Can Achieve Higher Engagement on TikTok

Pixlee

We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Reshare user-generated content (UGC). Value Audience Participation.

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5 TikTok Campaigns You Need to Try in 2022

Pixlee

A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid. Read on to learn how you can design a simple yet effective TikTok campaign strategy. Feature User-Generated Content (UGC). It fosters deeper trusting relationships.