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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133
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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

When you are conversing on social networks, how, what, and when do you disclose your business relationship? Here’s a good example of a PR professional (Todd Defren) who discloses when he is Twittering on behalf of a client. This can apply to Twitter and accounts on other social networks as well as on blogs.)

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. Although I don’t post very much at all these days, I still read the threads on Twolvescentral.com (Star Tribune kind of killed the boards) on my iPhone every day. link] Jan_B @jaybaer is on a roll this week!

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How to Find Content for Your Blog

Bill Hartzer

Let’s use this blog as an example. – social media. – social networking. – social network. Social media, social networking, and simply “social network&# could fall into one category, and I might also use related keywords such as “Twitter, Facebook, etc.)

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). Many include at least the most popular blogs as well.

Tools 193
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The Top 25 Social Media Monitoring Tools [Updated for 2021]

Keyhole.co

Glean.info is a market intelligence and social media monitoring tool that gets audience data from social media sites, online news, blogs, message boards, forums, and photo/video sharing sites. Similar to Keyhole and BrandWatch, this tool also lets you see your share of voice on social. Glean.info.

Tools 98