Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Invigorate.

Eventful 107

Eventful Social Media Conference Hashtag 107

agora pulse

JUNE 5, 2019

That’s now the official Social Media Day adult beverage. at least, we enjoy celebrating holidays and cultural events with the appropriate adult beverage. So Social Media Day needs a drink that we can all toast and imbibe together, across all of the celebrating venues. Celebrating Social Media Day.

Social Media 167

Social Media How To Eventful Syndication 167

Buffer Social

NOVEMBER 14, 2023

When I was building a social media audience for an e-commerce company I ran a few years ago, the go-to options for monetizing that audience never appealed to me.   That’s just one of the reasons I fell into the world of paid membership communities as a way to build a sustainable business around a social media audience.

Communities 97

Communities Social Media Tips Education 97

Sprout Social

FEBRUARY 5, 2024

And Gen Z is more multicultural than ever,” says Jayde Powell , content creator, marketing strategist and host of #CreatorTeaTalk. Use social data to inform intentional campaigns that align with culture Review your social media analytics and social listening data to identify ways to specialize campaigns and identify unique opportunities.

Social Media 111

Social Media Authentication Communities Campaign 111

Social Media Strategies Summit

DECEMBER 16, 2022

However, leveraging students to support your social media initiatives is easier said than done. And students lead busy lives; many don’t have the time to pursue social media content opportunities in addition to their studies. Lawerence Synett , Director of Social Media, University of Colorado Denver.

Social Media 130

Social Media UGC Project Collaboration 130

Hootsuite

NOVEMBER 14, 2022

The good news: There are so many ways to make money on social media! The bad news: There are so many ways to make money on social media…. And brands… As you know, social media changes constantly. What’s working to drive sales from social media right now? Host an event or workshop.

Social Media 112

Social Media Brands Tips Affiliate marketing 112

Ignite Social Media

AUGUST 26, 2019

There are new opportunities within Facebook Groups for brands; however, Groups aren’t a fit for every brand. By REGISTERING NOW you will receive reminder emails leading up to the event and an email afterward with the final webinar on demand for you to listen at a time that is convenient to you.

Groups 74

Groups Groups Brands Facebook 74

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145

Types Social Media Microblogging Overview 145

agora pulse

JUNE 29, 2020

That’s where social comes in! Check out these tips about social media for universities. Students are frequent users of multiple social media platforms, and many are often using a combination of social platforms daily that likely include Facebook, Instagram, YouTube, and TikTok at the least.

Social Media 104

Social Media Engagement How To Groups 104

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. More than 1 billion people around the world use Groups. More than 1 billion people around the world use Groups. So how do you create a Facebook Group? Facebook Group.

Groups 111

Groups Groups Communities Organization 111

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

Collaboration 224

Collaboration How To Education Team 224

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

Ignite Social Media

JULY 2, 2018

The World Cup is in full swing as teams have just concluded group play. It has been an exciting event thus far as there have been a lot of upsets and disappointing exits (ehem Germany). As a former player and avid soccer fan I am closely watching the games and what is transpiring on social media.

Social Media 100

Social Media YouTube Eventful Team 100

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

Education 93

Education Social Media Tips HootSuite 93

agora pulse

MAY 27, 2020

Currently, Facebook Rooms are available on personal profiles, in groups, and in events. However, you can still promote your Room on your business page using the steps for linking a Facebook Room to an event. For example, now you can: Host an online graduation open house (and even invite relatives without Facebook).

Facebook 141

Facebook Hosting Groups Groups 141

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. Brought to life in March 2022, The Arboretum (Arb), a virtual community powered by Sprout, has become a thriving hub for social and marketing professionals—from practitioners to C-suite executives. We set out to change that. Here’s a look at some of them.

Communities 84

Communities Community building Industry Crowdsourcing 84

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Atlassian 101

Atlassian ROI Social Media Collaboration 101

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Engagement 105

Engagement Tips Loyalty Metrics 105

Likeable

APRIL 30, 2019

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. Before the Event: Drive Awareness, Intention, and Planning. During the Event: Be Available and Enable Participants to Tell the Story.

Eventful 81

Eventful Geotagging Tips Energy 81

Ignite Social Media

MARCH 4, 2021

Social audio could become the future of social media marketing as apps like Clubhouse continue to gain popularity. “Social Audio is the fastest growing communication trend as users are finding that video meetings are too taxing, and text messaging lacks emotion and context. What is Clubhouse? Who is Using Clubhouse?

Brands 180

Brands Hosting Conversation Platform 180

Convince & Convert

DECEMBER 14, 2017

The Social Side of Educators. They catch up on social media just like the rest of us. So for companies that want to speak to educators, there’s no better place than social. In many ways, social media is the perfect marketing medium for reaching educators. Teachers are humans, too. Click To Tweet.

Social Media 115

Social Media Strategy Education Consultant 115

Sprout Social

OCTOBER 10, 2023

But influencer marketing isn’t as simple as picking any creator, creating one-off content and reaping the benefits of their loyal following—our report found 81% of social marketers describe influencer marketing as an essential part of their social media strategy.

Examples 126

Examples Influencer Campaign Marketing 126

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

Social Media 198

Social Media Jive ROI Press Release 198

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. A couple of years ago I was training a group of marketing professionals about influencer marketing. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Ignite Social Media

APRIL 30, 2020

In place of Facebook’s biggest annual event, Mark Zuckerberg and other Facebook leaders will be doing a series of updates throughout the year. These rooms are natively hosted in Messenger and you send out a link for anyone to join. These video rooms will be integrated with Facebook Events to help people plan online events.

Facebook 141

Facebook Video Small Business Applications 141

Buffer Social

FEBRUARY 21, 2023

There were a plethora of events happening in New York City, but I wasn’t sure how to become a speaker. We created our own events After struggling for a while to find events for me and our disabled community members to speak at, I decided to start hosting them myself—and was surprised to find how easy it was.

Brands 82

Brands Marketing Hosting Eventful 82

Social Media Marketing

MARCH 22, 2018

Social Media today has an undeniable power of spreading information, growing the business and developing community. Both individuals and businesses in healthcare industry use social media to stay connected, communicate and sometimes market their products and services. 26% of hospitals currently use social media.

Training 99

Training Industry Social Media Health Care 99

The Realtime Report

DECEMBER 15, 2019

That means using social media marketing to your advantage. Coming up with content for your social pages is half the battle. Avoid making the detrimental mistake of only promoting yourself on your social media pages. Plan your next month of social media posts in advance. Host Unique Events.

Brands 91

Brands Loyalty Hosting Eventful 91

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

Postcron

MAY 29, 2018

Are you getting the most out of your social media strategy? As we approach the halfway point of 2018, now is a good time to refresh your strategy with these seven must-try social media tactics for 2018. Because your competitors probably are, which means your social media strategy needs to keep pace.

Social Media 56

Social Media Hubspot Groups Groups 56

Hootsuite

JUNE 27, 2022

If you work in social media, you may be wondering, “ What is Discord — and wait, why should I care?” ” Discord may not be on your radar as a social media marketing tool. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. What is the Discord app?

Template 98

Template Templates Eventful Hosting 98

Sprout Social

APRIL 28, 2020

For some social media managers, reporting comes with the job. For others, leadership may have a more hands-off approach, expecting the social team to “just put this on social.” ” But making social media work is work, and measuring whether it’s happening requires at least a little analysis.

Report 118

Report Social Media Social Media Management Project 118

Sprout Social

JULY 13, 2021

A cross between a video stream, variety show and group chat, livestream shopping is the next big thing in interactive social commerce. There’s a host, typically an influencer or celebrity, who highlights a product on the stream and viewers can purchase said product during the broadcast. A better way to shop from home.

Video 121

Video Retail Hosting Fashion 121

Social Media Strategies Summit

MARCH 9, 2023

Time is one of the most precious resources in social media for government agencies. Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies.

Team 187

Team How To Social Media Management Trends 187

Buffer Social

JUNE 22, 2023

She has since gone on to speak on panels, host workshops, and launch The PostGrad Playbook. This statement is a common refrain across Jahleane’s social media. However, as Jahleane shared, “Most event organizers appreciate the content I share on my social media.”

Social Media 78

Social Media Authentication YouTube LinkedIn 78

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78