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Big data: seeing the forest and the trees

Sherrilynne Starkie

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. With Foursquare, a user could look to find people who are close by, like a woman in a nearby bar for instance. Luckily, this data integration feature has now been disabled by Foursquare.

Data 327
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I Attended a Networking Event…Now What?

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials I Attended a Networking Event…Now What? So, you’ve attended a handful of networking events, met some interesting people, and acquired a handful of business cards. Seek out previous contacts at future networking events.

Eventful 114
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Social Networking Online and Non-Profit Organizations | Freelance.

Freelance Social Media

This survey provides a rare snapshot of how non-profit organizations are embracing and using social media online, and provides concrete evidence that the use of social networking is becoming essential to a successful non-profit marketing plan. YouTube (46.5%) and Twitter (43.2%) were cited as alternate social networking tools.

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How to Get People to Your Social Sites and Keep them Coming Back.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Get People to Your Social Sites and Keep them Coming Back You have all of these great social sites but nobody knows about them! Smart move to have Foursquare advertised on the window/door to remind folks to check-in while they are there.

Sites 204
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How to Fix a “Broken Brand” with Social

Convince & Convert

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Brands 128
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Link Love Monthly: Best of November 2010 [experimental]

SocialFish

To succeed in social media, set aside your marketing plan {Grow}. KLM surprises travelers to see ‘how happiness spreads’ (About Foursquare). Care or die: Because customer loyalty isn’t really rocket science. The Big(ger) Marketing Shift (Mitch Joel). Why We Still Need Real Social Media Strategists (Very Official Blog).

Postrank 168
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Strategic Initiatives to Engage in Social Media Within the.

Mindjumpers

It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. Additionally, the key marketing initiatives seem to be newsletter sign-ups and traditional reward / member programs, which are both debatable in terms of efficiency and additional sales potential.

Hotels 196