Waxing UnLyrical
JANUARY 3, 2017
About all that was lost, people who passed away, political events that may or may not have gone in our favor (depending on our point of view)… and so on and so forth. Personally, I had multiple “events of significance” hit me, not the least of which were my mother and Suzy Q. And folks loved it. being critically ill.
Waxing UnLyrical
MAY 23, 2019
This is true both for long-term planning and for one-off events. For example, on an event day, be sure that they know where they have to be when, that they have all of the tools they need for the day, that they know their individual assignment, know where to find you at all times, know where to go to rest, etc. And it’s easy today.
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Waxing UnLyrical
JANUARY 11, 2012
If anyone is not familiar with a tweetathon, it is basically a telethon type event that is held over Twitter. As I mentioned earlier, I’d had the idea of doing a tweetathon-style “event” when we were first planning our strategy. So I’ll pick up where she left off. Decide your hashtag.
Waxing UnLyrical
OCTOBER 10, 2011
I was a board member of the San Francisco Bay Area Publicity Club and, being a glutton for punishment (a characteristic I seem to carry with me to this day), also editor of the Club’s newsletter. As editor of the newsletter, I was always on the lookout for good articles we could share with our members. I’m talking impact.
Waxing UnLyrical
DECEMBER 28, 2011
Constant Contact and other programs to send newsletters are great… if you’re sending newsletters. But I shouldn’t know that that’s what you’re trying to do. Make it blatantly obvious that I’m just a name in a database. Lemme tell ya. But when you start to use them to send pitches… that sucks.
Waxing UnLyrical
AUGUST 16, 2011
I’ll look at email on my iPhone or iPad once in the morning and then in the evening, mostly to see what crappy newsletter or pitch has come in that I can delete (so that my inbox is as uncluttered as possible when I return) and to do a quick client check. If I’m out, I don’t even open my laptop.
Waxing UnLyrical
JULY 18, 2012
Jeff and I started chatting about the event, the food and our experience so far and I asked him what his role was. His answer: a Food Truck Advisor. After running one of the first food trucks in DC, he’d recently sold his food truck and now advised others looking to get into the food truck business. A variety of different ways.
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