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Custom Event for Embedded YouTube Video

Jon Loomer

When someone plays an embedded YouTube video on my website, an event fires. To set up these events, I’m using Google Tag Manager to manage my pixel. Since YouTube is a Google product, GTM has built-in triggers that make these events possible. This might be my favorite custom event.

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Google News Tip for Google+ Embedded Posts

Adam Sherk

A quick tip for news publishers on using Google+ embedded posts. When embedding a Google+ post in a news article, be sure to include enough original editorial text to meet the 80 word minimum for Google News indexation. Related posts: The Most Common Google News Errors and How to Avoid Them.

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New Google Leak Reveals Powerful Google Photos Edit Feature

Forbes Social Media

Google is testing a new way of embedding Google Photos features within other Android apps.

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Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

Imagine you have an important YouTube video embedded on a page of your website. First, know that I use Google Tag Manager to manage my Facebook pixel. For more on using Google Tag Manager for creating custom events, check out the following blog posts: Create Facebook Pixel Events for Scroll Depth. I made some alterations.

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Meta Ads for Podcasts

Jon Loomer

Since you can create custom events in Google Tag Manager based on embedded YouTube plays , this provides some interesting possibilities. You can have custom events fire when the embedded player is started, based on progress, or based on completion. This is something I was already doing for standard YouTube videos.

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How to Use Google Tag Manager to Manage the Facebook Pixel and Events

Jon Loomer

For the past couple of years now, I’ve used Google Tag Manager to manage the Facebook pixel and events (both standard and custom events). In order to take advantage of Google Tag Manager for standard and custom pixel events, you’ll first need to add the base Facebook pixel code. Install the Base Pixel Code.

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Google Trends Graphs No Longer Embedded in Search Results?

Adam Sherk

For the past couple years Google has been embedding a Hot Trends graph in the regular search results for the top 100 fastest rising terms. Then in December a colleague pointed out that the graphs were no longer being embedded in the search results. Did Google discontinue this feature?

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