Sat.Sep 19, 2020 - Fri.Sep 25, 2020

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Facebook’s Text in Ad Image Rule Appears to be Dead

Jon Loomer

There was a time when advertisers were prohibited from using more than 20-percent text in images. Then, in 2016, Facebook went to a convoluted OK/Low/Medium/High scale that throttled distribution based on the amount of text. And now, all enforcement appears to be dead. First reported by Matt Navara , and documented by Social Media Today : BIG news for Facebook advertisers: Facebook is killing its '<20% text in image' rule for ads.

Posterous 218
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Trump Approves Oracle/TikTok Deal, Securing the App's Future in the US

Social Media Today

US President Donald Trump has agreed, in principle, to the terms of Oracle's partnership with TikTok, which will see the app remain in operation in the US.

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5 Things To Know Before Going Freelance

The Realtime Report

5 Things To Know Before Going Freelance. Thinking of going freelance? There are plenty of perks. You become your own boss, set your own hours and get to avoid travelling in rush hour. It can feel as though you have a lot more control over your own workload and time. However, being a freelancer has its difficulties. Sometimes you can feel isolated and there isn’t a HR department to fight your corner.

Project 172
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G2 names Audiense as Fall Leader 2020

Audiense

2020 has been a hard year for us all, but receiving such great news from G2 makes our day-today a little easier. We are truly grateful for your kind reviews and your continued support. Authentic user opinions are a cornerstone of product strategy, helping inform future users and customers. G2 is a platform that allows customers to review products like Audiense.

Compete 169
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook’s Text in Ad Image Rule is No More: Now What?

Jon Loomer

Did you hear the news? All indications are that the long controversial rule that restricts the amount of text that can exist in ad images has been completely scrapped. Given that some version of this rule has existed since 2013, this is a big deal. The responses I’ve read have ranged from elation and relief to skepticism and even annoyance. Those who have wasted time and energy over the years because of this rule were the most excited.

CPM 217
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6 Key Metrics to Track to Help Maximize Your Online Events [Infographic]

Social Media Today

Struggling to quantify the ROI of your digital events? Here are 6 key metrics to help you calculate and track the returns, and justify the investment.

Metrics 218

More Trending

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Interview with SMSsummit speaker Brendan Gahan of Mekanism

Social Media Strategies Summit

SMSsummit speaker Brendan Gahan. Brendan Gahan is Partner & Chief Social Officer at independent creative agency Mekanism, leading the agency’s social division. Gahan has been at the forefront of the social & influencer marketing space since 2006, creating disruptive campaigns for brands such as Mountain Dew, Unilever, MillerCoors, and The Olympics.

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How to Convert a Facebook Profile to a Business Page

Jon Loomer

Are you still using a personal Facebook profile to promote your business? Yeah, you might wanna do something about that. It’s time to convert your Facebook profile to a business page. From the Facebook Help Center : It’s against the Facebook Terms to use your profile to represent something other than yourself (example: your business), and you could permanently lose access to your account if you don’t convert it to a Page.

Facebook 200
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Facebook Expands Test of New Hashtag Use Metrics Within Post Composer

Social Media Today

Facebook is testing a new listing of hashtag usage metrics within the post composer, providing more context of the broader on-platform discussion.

Hashtag 218
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Can Anybody Learn to Build Electronics?

The Realtime Report

Can Anybody Learn to Build Electronics? Given how complicated most of the electronic devices around us are, you might think building your own would be unfeasible. But it is possible for anyone who wants to learn electronics to do so. Here are the steps you need to follow to get started. Image by Gerd Altmann from Pixabay. Learn the Basics About Circuits.

Diagrams 172
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Learning The Types of Washing Machines: Quick And Easy Guide

SocialFish

Washing machines make one of our most important daily chores very easy to deal with. With washing machines, you can get done with washing a pile of dirty clothes in just a few minutes and utilize that time in some other way. You can also get your washing machine on rent but as far as electronic items are concerned, it is best if you go with the option of purchasing one for yourself.

Types 130
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Create an Audience of People Who Spent the Most Time on Your Website

Jon Loomer

Remarketing, or targeting people who recently visited your website with Facebook ads , is effective due to relevancy. One of the many ways you can increase this relevancy is by targeting those who spent the most time on your website. Let’s walk through how to create those audiences here. Facebook advertisers can create audiences of people who spent the most time on their website… Click To Tweet.

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Google Shares New Guide on Common AdSense Policy Questions [Infographic]

Social Media Today

Google has published a new listing of key, common AdSense questions in order to help web publishers maximize their Google ad revenue opportunities.

Adsense 216
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Audience Intelligence: Understanding Segment Culture

Audiense

Join us on the journey into industry innovations with India White , founder and chief strategist at audience intelligence agency Port Tack. India is a marketer with a strong focus on audience, innovation, and business results with over seven years of experience in technology and B2B. “Working in high-growth technology start-ups has fueled my passion for innovation in identifying, reaching, and engaging the right audience to drive business growth,” according to her LinkedIn profile.

B2B 154
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Learning The Types of Washing Machines: Quick And Easy Guide

SocialFish

Washing machines make one of our most important daily chores very easy to deal with. With washing machines, you can get done with washing a pile of dirty clothes in just a few minutes and utilize that time in some other way. You can also get your washing machine on rent but as far as electronic items are concerned, it is best if you go with the option of purchasing one for yourself.

Types 130
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The Ideal Naming Convention for Facebook Advertising Campaigns

Jon Loomer

The best advertisers are organized. They can easily and efficiently find any campaign, ad set, or ad that they want. And they can easily and efficiently uncover little hidden gems about their advertising to isolate what works and what doesn’t. The secret to accomplishing this — to becoming an organized and efficient Facebook advertiser — is found within the naming convention of your advertising campaign.

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Twitter Launches New Push to Increase Voter Participation

Social Media Today

Tying in with National Voter Registration Day, Twitter is launching a new push to encourage more people to participate in the upcoming US Election.

Twitter 215
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Are Your Social Media Goals Realistic? Are They SMART?

agora pulse

Have you taken a good hard look at your social media goals? Are they realistic? Sustainable? SMART goals? Let’s work through this together. One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. You could be killing it on your social media channels, but your bosses and shareholders aren’t feeling it.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Get Better Results From Your Dating Efforts

SocialFish

If you’ve been single for a while and have found yourself constantly going on dates with no luck, don’t give up. Chances are that you’re perfectly desirable as a person, but simply need to do a few things to up your dating game and improve your chances of things working out. Sometimes, making small changes to how you date can make all the difference and you could end up finding the ideal partner for you.

How To 130
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Facebook Saved Audiences: How to Save Time Creating Facebook Ads

Jon Loomer

I hear a lot of chatter about how time-consuming creating Facebook ads within Ads Manager can be. The truth is, though, that most people with this issue don’t have the right processes in place for optimal efficiency. When I create a new campaign, the vast majority of my time is spent on the ad itself (imagery and creative). The creation of campaigns and ad sets is lightning fast, and a big reason for that is saved audiences.

Facebook 174
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Facebook Expands Rights Manager to Detect Copyrighted Image Use Across Facebook and Instagram

Social Media Today

Facebook has announced an expansion of its Rights Manager tool, which will now detect image copyright violations across Facebook and Instagram.

Instagram 218
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F*ck the Bucket List- #MindfulSocial with Ayelet Baron

Janet Fouts

Ayelet Baron is an old friend here on Mindful Social, and I’m honored she asked me to preview her latest book,the first in a trilogy, called F*ck the Bucket List For The Soul- Discover The Wonder Of You. Ayelet walked away from her corporate career to pursue her truth, to face her fears, and to create a life that challenges, fulfills and enriches not only her own life but that of others.

List 132
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Get Better Results From Your Dating Efforts

SocialFish

If you’ve been single for a while and have found yourself constantly going on dates with no luck, don’t give up. Chances are that you’re perfectly desirable as a person, but simply need to do a few things to up your dating game and improve your chances of things working out. Sometimes, making small changes to how you date can make all the difference and you could end up finding the ideal partner for you.

How To 130
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Facebook’s Text in Ad Image Rule is No More: Now What?

Jon Loomer

Did you hear the news? All indications are that the long controversial rule that restricts the amount of text that can exist in ad images has been completely scrapped. Given that some version of this rule has existed since 2013, this is a big deal. The responses I’ve read have ranged from elation and relief to skepticism and even annoyance. Those who have wasted time and energy over the years because of this rule were the most excited.

CPM 168
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Pinterest Launches New Holiday Hub and Marketing Guide to Assist with Holiday Campaigns

Social Media Today

Pinterest has created a new hub for holiday sales related content, and a new guide to help businesses make the most of their holiday Pin campaigns.

Campaign 214
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The best of Harry Potter [according to muggles on social media]

Awario

There's a lot of magic to the Harry Potter saga and the impact it has had on millions of readers around the world. We used the magic of the social listening tool Awario to determine the best book, movie, and character in the franchise as seen by the muggles on social media.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Social Media Compliance: Everything You Need to Know to Stay Compliant

Hootsuite

Social media compliance simply means following the rules when using social media to engage with the public. But the truth is that social media compliance is hardly ever that simple. The “rules” are a complicated mix of industry regulations and federal, state, and local laws. Compliance obligations can be quite complex. Especially for social marketers working in regulated industries like healthcare and finance.

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How to Merge Facebook Pages

Jon Loomer

For various reasons, you may run into a situation where you have two Facebook pages that essentially do the same thing and you’re better off if they’re combined. Let’s walk through how to merge Facebook Pages. Basic Assumptions. If you’re going to merge Facebook pages, the following must be true: You’re an admin of both pages.

Facebook 156
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Reddit Launches Ad Inventory Types to Give Advertisers More Control Over Their Campaigns

Social Media Today

Reddit's looking to give advertisers more control by adding new tiers of ad types which focus on providing varying levels of brand safety.

Reddit 216
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11 Tips for LinkedIn recruiting to stand out from the crowd

Sprout Social

At 706+ million users in 200+ countries, LinkedIn is one of the most used social media platforms for making connections. While it used to be primarily used for recruitment, it’s also now used for sharing content and maintaining professional relationships. It’s also one of the few places where you can repeatedly post about your job search or career wins without annoying your followers.

LinkedIn 144
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How to Get Verified on Twitter: The Essential Guide for Marketers

Hootsuite

Disclaimer: Twitter is overhauling its verification process and has suspended new applications indefinitely. We’ll be the first to let you know when it’s back! If you use Twitter for business , you’ve probably wondered what it takes to get verified on Twitter. Because you’ve definitely seen Twitter verified accounts before. They have that blue badge with a white check mark.

Badge 145