Remove edition tag search-engine-marketing
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13 Proven YouTube SEO Tactics and Best Practices for 2023

Hootsuite

Like most search engines and social networks, YouTube uses a variety of elements to determine the placement of your video in search results. YouTube SEO is the process of optimizing YouTube videos and channels to rank higher in YouTube search results. YouTube videos can rank in search engines like Google, too!

SEO 111
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How to Use Tags on YouTube: A Step-by-Step Guide

Hootsuite

If you want to make sure your YouTube videos are being seen by the right people, you need to understand how YouTube tags work. This article will walk you through what tags are on YouTube and why they’re important for both content creators and the platform’s algorithm. What are tags on YouTube? on Google).

YouTube 144
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Why Facebook Alt Text Is Important (And How To Do It Right)

Hootsuite

Facebook alt text is the written text that describes an image for both screen readers and search engines. Alt text, also known as “alt tags” or “alt descriptions,” doesn’t appear on a page or in a Facebook post like a caption. In the edit menu, select Alternative text.

Facebook 115
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The complete guide to using LinkedIn Groups

Sprout Social

Imagine the boost these community-centric Groups give to your LinkedIn marketing. Look for groups in the home search bar Open the search bar and enter a query using keywords and phrases for the topics you’re interested in. Scroll down to “Search other trusted communities that share and support your goals,” and click on Search.

Groups 130
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YouTube tags: The complete guide for marketers

Sprout Social

YouTube tags are an important part of YouTube SEO. They help YouTube understand the content of your video and help your video show up in search results. If you’re looking to promote your content to new audiences or show up in more relevant search results, then you need to be using YouTube tags.

YouTube 92
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AI Marketing Tools To Help You Win in 2024

Hootsuite

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

Tools 99
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5 Instagram SEO Tips to Increase Your Reach

Hootsuite

Getting your content featured in search results pages can help extend your organic reach. Instagram SEO means optimizing your Instagram content to be discovered in search results. When someone searches for a relevant keyword or hashtag in the Instagram search box, you want your account or content to appear near the top of the list.

SEO 145