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SPIN SUCKS MAY 23, 2011 Twelve Steps to A Strong QR Code Campaign Stephanie True Moss is the founder and chief creative officer of True Moss Communications, Inc. and editor of QRmedia.us. The mobile revolution is happening! Increasingly, mobile smart phones and tablets are shifting our attention away from our desktop and laptop computers to our mobile devices. Mobile tags and QR codes give mobile devices instant access to mobile communication. Plan for Mobile. | | GEOFF LIVINGSTON MAY 23, 2011 The Four Social Strategies Applied to Facebook The Fifth Estate Applied: Facebook Strategy. There is a running joke about clients demanding a Facebook strategy. But in reality, beyond demanding a strategy for a tool, their demands are not unreasonable. Facebook owns half of U.S. social network traffic , and one half of the U.S. population has an account on the social network. Facebook has everything from video and pics to groups and questions. | CONVINCE & CONVERT MAY 23, 2011 A New Way to Calculate What Facebook is Worth to Your Business Facebook for business is email newsletters 2.0. You’re trying to accomplish the same things on Facebook that you are in email, aren’t you? You want to keep your business top-of-mind among people that are already aware of you, and encourage those people to buy again and tell their friends. The number of Facebook “likes you’ve accumulated is akin to your email list. | | | | | | | | | -
TWIST IMAGE | MONDAY, MAY 23, 2011 The Infovore Human beings have an unquenchable thirst for information. not just knowledge. Why are we like this? It was my understanding that David Weinberger ( The Cluetrain Manifesto , Small Pieces Loosely Joined and Everything Is Miscellaneous ) was working on this concept for his next business book. When he first introduced the notion to me (during this Podcast episode: SPOS #179 - The Cluetrain Manifesto At 10 Years+ With David Weinberger ), it was a kernel of an idea that never quite left my brain. I'm an Infovore. The truth is, there is no excuse not to self-educate at this point in history. I'm not. MORE >> -
ALMOST SAVVY | MONDAY, MAY 23, 2011 3 Mistakes You’re Making Online Oy, the internet. Must it be so complicated? Can’t we all just have fun online and not worry so much? While some people do take that approach, but I certainly wouldn’t recommend it. If you’re reading this, chances are you’re active online and chances are you’re making one of these mistakes. OK, maybe you specifically aren’t doing these things, but many of our friends are. Multiple Personalities. You use different websites for different parts of your life. You’re the professional you on LinkedIn. You are the friends and family you on Facebook. MORE >> -
WEB METRICS GURU | MONDAY, MAY 23, 2011 Profiting from the New Web #newweb I’m at the Royal Society in London this morning as an invited guest of The Web Science Trust for a all day symposium on Profiting from The New Web. Tim Berners-Lee spoke this morning (then dashed out, did not have a chance to speak with him, but I am ok with that – next time, we’ll speak) about the study of Web Science, and the growth of the Internet (that he helped invent) has grown so pervasive that we need to stand back about the implications of it’s growth and governance. will post more about the conference today, and also follow tweets at #newweb. MORE >> -
VIPER CHILL | MONDAY, MAY 23, 2011 How to Get 5,000+ Facebook Likes and Twitter Followers Per Day, On Autopilot Just looking at the to-do-list of projects I have lined up for ViperChill is tiring enough, never mind the part about actually putting my ideas into action. One such idea I’ve discussed a lot with my friends was that of a social voting system for Tweets and Facebook shares. Basically, all users would get a ‘score’ for how valuable a Tweet from their Twitter profile or Share on their Facebook fan page actually is. Then, they would accumulate points based on those shares or tweets they make for others. The end result, in this case, is a website… A website named Twiends. MORE >> -
SIMON MAINWARING | MONDAY, MAY 23, 2011 Guy Kawasaki: The multifaceted benefits of an enchanting brand SM: Hi I’m Simon Mainwaring, and today I have the pleasure of sitting here with Guy Kawasaki , who’s tenth book, Enchantment , was a real revelation to me because what he did was to personalize and explain how brands need to humanize themselves in new ways in order to become an enchanting brand. Guy, thanks for being here. What I want to talk about specifically is that a lot of the C-suite and marketing executives are facing a challenge: how do they humanize themselves, how do they make themselves more available and how do they make themselves into enchanting brands? Where do they begin? MORE >> -
- The PR Industry’s Performance-Enhancing Drugs SPIN SUCKS | MONDAY, MAY 23, 2011
- What Does B2B Social Media Success Look Like? WEBBIQUITY SMM | MONDAY, MAY 23, 2011
- 5 Things to Consider When Factoring the Cost of Social Media KYLE LACY | MONDAY, MAY 23, 2011
- The Social Media Vibe Theory WAXING UNLYRICAL | MONDAY, MAY 23, 2011
- Harness the Power of Your Social Evangelists. FIFTH GEAR ANALYTICS | MONDAY, MAY 23, 2011
- UnStuck at the Crossroads CONVERSTATIONS | MONDAY, MAY 23, 2011
- Caroline Melberg – Best Thinker? SMALL BUSINESS MAVERICKS | MONDAY, MAY 23, 2011
- Content Marketing: Considerations When Defining a Content Plan CONVERSIONATION | MONDAY, MAY 23, 2011
- Shankman: Death to Social Media Experts. Do You Agree? SOCIALIZED | MONDAY, MAY 23, 2011
- What’s the ROI of social media? How about exploring the VALUE of social media? TREY PENNINGTON | MONDAY, MAY 23, 2011
- How To Guarantee ROI On Your Biggest Business Investment DANNY BROWN | MONDAY, MAY 23, 2011
- 2011 #Nifty50 Top Twitter Men BLUE FOCUS MARKETING | MONDAY, MAY 23, 2011
- How To Make Customers Your Brand Ambassadors MINDJUMPERS | MONDAY, MAY 23, 2011
- Infographic: The State Of Wikipedia SOSHABLE | MONDAY, MAY 23, 2011
- Your Email Marketing List: Consider the Source SOCIAL EMAIL MARKETING | MONDAY, MAY 23, 2011
- Who Moved My Rapture? JOEY STRAWN | MONDAY, MAY 23, 2011
- Honeycomb Plays Well on Samsung's 10 Inch Galaxy Tablet LOUIS GRAY | MONDAY, MAY 23, 2011
- 10 Things I Hate About You (As a Blogger) ENGAGE | MONDAY, MAY 23, 2011
- Social media is for people too IMAGINE YOUR REALITY | MONDAY, MAY 23, 2011
- Creativity 2011 – Week #21 MY CREATIVE TEAM THINKING | MONDAY, MAY 23, 2011
- While Amazon Chokes on Lady Gaga, Spotify Flows LOUIS GRAY | MONDAY, MAY 23, 2011
- Review of Dan Zarrella: The Science of Analytics | PWB Marketing Blog PWB MARKETING BLOG | MONDAY, MAY 23, 2011
- Ask Your Customers and Ask Your Employees! JACOB MORGAN | MONDAY, MAY 23, 2011
- The (prematurely reported) Death and (triumphant) Rebirth of the Automotive Industry SOSHABLE | MONDAY, MAY 23, 2011
- A Brand, Twitter and Jobs SOCIALNOMICS | MONDAY, MAY 23, 2011
- Personal Branding: How to Beat the Recession if You’re a College Grad GET SOCIAL PR | MONDAY, MAY 23, 2011
- When a Blog Has Its Own Twitter Account ARI HERZOG | MONDAY, MAY 23, 2011
- Infographic-tastic! Smart business, social business. SOCIALFISH | MONDAY, MAY 23, 2011
- Creating Better Volunteering Roles In Your Community FEVER BEE | MONDAY, MAY 23, 2011
- What to Do When a Commenter Goes Rogue PROBLOGGER | MONDAY, MAY 23, 2011
- Why Implementing the Plain Writing Act Will Take Decades SOCIAL MEDIA STRATEGERY | MONDAY, MAY 23, 2011
- Less than 24 Hours To Go to Save 50% off the New ProBlogger eBook PROBLOGGER | MONDAY, MAY 23, 2011
- Spreading the social seed JEFF ESPOSITO | MONDAY, MAY 23, 2011
- Are you too traditional? ENGAGING BRAND | MONDAY, MAY 23, 2011
- Why Launch the Inspiring Generosity Blog GEOFF LIVINGSTON | MONDAY, MAY 23, 2011
- Running Til You Fall CHRIS BROGAN | MONDAY, MAY 23, 2011
- Jeff Korhan Moves to WordPress JEFF KORHAN | MONDAY, MAY 23, 2011
- Cartoon of the day JEFF ESPOSITO | MONDAY, MAY 23, 2011
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