Jon Loomer

FEBRUARY 28, 2024

I contend that the most underrated action you take when creating a Meta ads campaign is selecting your performance goal. Too many advertisers take it for granted or simply don’t realize the impact it has on ad delivery. In this day of audience expansion and broad targeting , the performance goal is more important than ever before. Before, your optimization event helped find people within your selected audience who are most likely to perform your desired action.

Eventful 191

Eventful Conversation Campaign Types 191

Social Media Today

FEBRUARY 28, 2024

New data shows that most marketers are now utilizing generative AI tools within their process.

Marketing 210

Marketing Process Data Tools 210

The Social Media Hat

FEBRUARY 28, 2024

Does the very idea of networking terrify you? Me Too. The post How I Conquered My Fear of Events and Networking appeared first on The Social Media Hat.

Eventful 144

Eventful Social Media Newsletter Marketing 144

Social Media Today

FEBRUARY 28, 2024

New data shows that most marketers are now utilizing generative AI tools within their process.

Marketing 198

Marketing Process Data Tools 198

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Social Media

Jon Loomer

FEBRUARY 28, 2024

Do you use this? I admit I feel a bit ridiculous. I was working with someone who was sharing her screen displaying Ads Manager, and I saw something I had never seen before. It’s a feature that I know exists, but I don’t think I’ve ever seen it activated. She seemed a bit surprised that I had never seen it before, so maybe this is nothing new to you either.

Metrics 114

Metrics Advertising Activities Data 114

Social Media Today

FEBRUARY 28, 2024

YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.

YouTube 192

YouTube Mobile Video 192

Social Media Today

FEBRUARY 28, 2024

A new consideration for group chat engagement.

Video 202

Video Groups Groups Engagement 202

Sprout Social

FEBRUARY 28, 2024

What is social media technology? At its core, social media technology is software designed to manage a company’s social media profiles across multiple platforms. But as social media has evolved, management platforms have matured beyond this primary function, delivering much more to brands and the people behind them. About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report.

Social Media 103

Social Media Team Social Media Management Report 103

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 163

Proposal 163

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Webinars, podcasts, events, blogs, you name it, your team most likely has them. This is where AI tools for content creation can come into play. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Content B2B Social Media Management 62

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Social Media Today

FEBRUARY 28, 2024

A new consideration for group chat engagement.

Video 177

Video Groups Groups Engagement 177

Social Media Network Marketing

FEBRUARY 28, 2024

In today's digital age, social media has become a double-edged sword for businesses. While it offers unprecedented opportunities for engagement and brand promotion, it also exposes companies to the risk of public backlash and reputational damage. In this blog, we delve deep into the intricacies of crisis management via social media, exploring essential strategies, real-life examples, and the critical role of proactive communication in safeguarding brand integrity.

Social Media 56

Social Media Reputation Sentiment Issues 56

Social Media Today

FEBRUARY 28, 2024

YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.

YouTube 138

YouTube Mobile Video 138

ProBlogger

FEBRUARY 28, 2024

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger. This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re just starting out or you’re a seasoned pro, maintaining your blog’s momentum is key to its success.

Strategy 44

Strategy Eventful Blogger Tips 44

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Social Media Today

FEBRUARY 28, 2024

Both Google and Meta are exploring new guard rails for their AI tools.

Google 151

Google Tools 151

Tweaklibrary

FEBRUARY 28, 2024

iCloud serves as one of the best ways for seamless data storage and synchronization for iPhone 13/14 users. It enables users to easily access your photos, videos, songs, documents, and other crucial data across all your Apple devices. However, amidst all the convenience, users may encounter a frustrating error message “Uploading to iCloud paused”. Witnessing the error not only disrupts the entire workflow and productivity but also impedes the accessibility to vital data when you need it the most

iPhone 13

iPhone How To Apple iPad 13

Social Media Today

FEBRUARY 28, 2024

TikTok continues its in-stream shopping push with more product display options.

Products 141

Products 141

Social Media Today

FEBRUARY 28, 2024

TikTok continues its in-stream shopping push with more product display options.

Products 141

Products 141

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Social Media

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 139

Proposal 139

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 135

Proposal 135

Social Media Today

FEBRUARY 28, 2024

Both Google and Meta are exploring new guardrails for their AI tools.

Google 126

Google Tools 126