TikTok Adds More Metrics to Provide Further Insight into How TikTok Ads Drive Conversion
Social Media Today
NOVEMBER 16, 2023
TikTok says that traditional ad measurement approaches fail to adequately credit the value of its ads.
Thu.Nov 16, 2023
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TikTok Videos Praising 9/11 Have Exploded, But The Company Denies They’re Trending
Forbes Social Media
NOVEMBER 16, 2023
The videos, which praise a terrorist manifesto written by Osama Bin Laden justifying the 9/11 attacks on the U.S., amassed millions of views in just 12 hours.
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X Adds New Job Search Element to Highlight Roles Posted by Companies in the App
Social Media Today
NOVEMBER 16, 2023
X has added a new search tool to showcase the various roles posted by brands in the app.
#626: Hiring A Virtual Assistant: What To Delegate & How To Manage With Tricia Sciortino
Amy Porterfield
NOVEMBER 16, 2023
Listen on… Every reason why finding a virtual assistant is one of the best hires you’ll make Want to know a secret? It's NEVER too early to hire […] The post #626: Hiring A Virtual Assistant: What To Delegate & How To Manage With Tricia Sciortino appeared first on Amy Porterfield | Online Marketing Expert.
21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Snapchat Publishes New Data Which Shows that App Facilitates More Positive User Experiences
Social Media Today
NOVEMBER 16, 2023
The study looked at how people physically respond when using different social apps.
YouTube’s Trial AI Tool Creates Voice Clones Of John Legend, Troye Sivan, Charli XCX And Sia
Forbes Social Media
NOVEMBER 16, 2023
A small group of creators will get to test Dream Track, and generate short tracks in the style of nine famous singers.
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5 steps to a successful product launch
Audiense
NOVEMBER 16, 2023
Post the pandemic, CPG companies are under more and more pressure to release new products to the shelves. So much so that Coca-Cola’s CEO James Quincey anticipates around a quarter of their growth this year will come from product innovation.
X Adds New Job Search Element To Highlight Roles Posted by Companies
Social Media Today
NOVEMBER 16, 2023
X has added a new search tool to showcase the various roles posted by brands.
I Tried X Premium (Twitter Blue) for 3 Months — Here’s What Happened
Buffer Social
NOVEMBER 16, 2023
X, formerly known as Twitter, has gone through a lot of changes since its ownership changed hands in November 2022. One of the most notable ones is its paid tier, which has seen name and design changes and many (many) additions to its list of features. So much has happened with this paid tier known as X Premium (RIP Twitter Blue) that it can be overwhelming for users considering it to go through and understand if it’s right for them.
YouTube Launches New Experiment to Facilitate AI Music Creation in the Style of Popular Artists
Social Media Today
NOVEMBER 16, 2023
YouTube's looking to get ahead of the coming wave of AI deepfakes and recplicas.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
Financial Advice and AI – FAAA Congress Adelaide Nov 2023 #faaacongress23
Laurel Papworth
NOVEMBER 16, 2023
I’m going to be on two panels at the FAAA Congress in November. The morning plenary is AI focussed, and I will address Artificial Intelligence strategy and the elephant in the room: system cards and datasheets for financial AI. In the afternoon (I’m the moderator) is on digital and emergent technology in fintech. If you are a financial advisor interested in AI and ChatGPT and other tools, why not join us?
Google Adds More Generative AI Elements to Search, Including Shopping via Created Visuals
Social Media Today
NOVEMBER 16, 2023
Some interesting new updates to Google's AI-based SGE experience.
3 Key Takeaways From Content Marketing World 2023
Convince & Convert
NOVEMBER 16, 2023
I’ve been fortunate enough to be in the content world for just over a decade. I may have gotten my start in social, but I know what fed the machine. In that time, I had never been to Content Marketing World. Fortunately, thanks to my employer, NetLine , being a sponsor (and sister company) of the event, I made the trip down to DC. The shift from its traditional Cleveland venue seemed symbolic: Just as the venue changed, so, too, has the content landscape.
Meta Previews New Generative AI Tools Which Will Facilitate Video and Image Creation from Text Prompts
Social Media Today
NOVEMBER 16, 2023
The new tools could facilitate a range of new creation opportunities.
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
From Twitter to X: Lessons Learned from Twitter’s Bold Rebranding
Convince & Convert
NOVEMBER 16, 2023
In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. This was mentioned during the Social Pros Unfiltered episode by Sunny Hunt, Strategist at Convince and Convert, and really got me thinking about its implications and lessons.
YouTube Loosens Monetization Restrictions on Depictions of Breastfeeding and ‘Sensual Dancing’
Social Media Today
NOVEMBER 16, 2023
The changes will enable more creators to monetize their content.
Social Data Analysis: The Pros and Cons of Social Data
Oktopost
NOVEMBER 16, 2023
In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore. 75% of B2B buyers use social media to make buying decisions.
Snapchat Publishes New Data Showing App Facilitates More Positive User Experiences
Social Media Today
NOVEMBER 16, 2023
The study looked at how people physically respond when using different social apps.
Social Media Marketing GPS
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Isn't Really All That Social Anymore—Can It Be Again?
Forbes Social Media
NOVEMBER 16, 2023
Were the past lessons of the digital age—which heralded in trolls, spam, bots and fake accounts—simply ignored?
TikTok Adds In-Stream AR Effects Creation Flow, Which Will Enable All Users to Create AR Experiences
Social Media Today
NOVEMBER 16, 2023
Now, you can create your on AR experiences in the app.
5 Ways To Leverage Employee Testimonials For Employer Branding
Keyhole.co
NOVEMBER 16, 2023
People trust people, not faceless corporations. Think about that the next time you’re preparing yet another polished marketing campaign to attract potential employees. And while traditional branding is important, it is the voices of your employees that really make a difference. In this article, we’ll explore the power of employee testimonials and show you how to use them to build a strong brand that talent will want to join.
Google Adds More Generative AI Elements To Search
Social Media Today
NOVEMBER 16, 2023
Some interesting new updates to Google's AI-based SGE experience.
How to Be Social: A Social Media Manifesto
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Easiest Way to Set Up API Gateway
Jon Loomer
NOVEMBER 16, 2023
If you run Meta ads, you must set up the conversions API. It sends web events from a dedicated server, which is more dependable than the pixel alone. My favorite method for setting up the API is the API Gateway. The problem is that it ain’t cheap. You have to pay for your own Amazon server, and costs can run up to $100 or so per month. But you don’t need to pay for your own server if you set up the API Gateway using Stape instead.
Meta Brings its Inbox Notes to Messenger
Social Media Today
NOVEMBER 16, 2023
Notes have performed well on Instagram.
Meta Brings Inbox Notes to Messenger
Social Media Today
NOVEMBER 16, 2023
Notes have performed well on Instagram.
YouTube Loosens Monetization Restrictions on Depictions of Breastfeeding and ‘Sensual Dancing’
Social Media Today
NOVEMBER 16, 2023
The changes will enable more creators to monetize their content.
8 Stupid Simple Social Media Tricks to Boost SEO
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Discover just how easy it is to boost SEO with social media.
TikTok Adds In-Stream AR Effects Creation Flow, Enabling All Users To Create AR Experiences
Social Media Today
NOVEMBER 16, 2023
Now, you can create your own AR experiences in the app.
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