Convince & Convert

JULY 27, 2010

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Social CRM 117

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Convince & Convert

MAY 12, 2010

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Consultant 121

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Convince & Convert

FEBRUARY 11, 2010

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Social Media 113

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Convince & Convert

JUNE 29, 2010

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RSS 118

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Convince & Convert

MARCH 4, 2010

Also, I think another viable category for blogging for reputation, or to establish a voice of authority. Also, I think another viable category for blogging for reputation, or to establish a voice of authority. After your webinar yesterday my department spent an hour or so asking ourselves, “What IS the goal of our blog?&#

Metrics 130

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Convince & Convert

AUGUST 24, 2010

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Social CRM 111

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Convince & Convert

MAY 4, 2010

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Social Media 116

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Convince & Convert

JUNE 17, 2010

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Twitter 125

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Convince & Convert

JULY 20, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

FEBRUARY 15, 2010

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Social Media 114

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Convince & Convert

FEBRUARY 10, 2010

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Social Media 127

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Convince & Convert

JULY 26, 2010

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SEO 115

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Convince & Convert

MAY 13, 2010

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Social Media 151

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Convince & Convert

FEBRUARY 24, 2010

It only took Domino’s two employees to put some cheese in their nose , and global reputation suffered. Southwest is widely applauded for their use of social media, yet it only took one employee to kick off the wrong portly film director for it to blow up in their face. You’ll probably never need your social media crisis plan.

Compete 115

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Convince & Convert

FEBRUARY 19, 2010

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Social Media 115

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Convince & Convert

SEPTEMBER 14, 2010

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Social Media 123

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Convince & Convert

AUGUST 19, 2010

That content helps the company with SEO, and also builds a real-time, living FAQ of customer testimonials and insights. It turns advocates into volunteer marketers. Each story shared becomes new content for the blog. It makes sharing simple. As Brian Solis has written about a lot, social optimization needs to be simple.

Social Media 140

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Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. These front lines warriors are the people most in touch with the concerns and questions of your customers and prospects. Have them document EVERY question they receive.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

JULY 21, 2010

[link] [link] Jason Crown Protecting Yourself From Social Media Lawsuits [link] [link] PLANETRIEBESEHL RT @grapevinemktg: RT @jaybaer: Protecting Yourself From Social Media Lawsuits [link] [link] KM RIEBESEHL RT @grapevinemktg: RT @jaybaer: Protecting Yourself From Social Media Lawsuits [link] [link] [link] sadie harris RT @sadiemharris Protecting (..)

Social Media 153

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Convince & Convert

MARCH 25, 2010

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Social Media 117

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Convince & Convert

FEBRUARY 5, 2010

Thanks for your help!

Disqus 109

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Convince & Convert

MAY 5, 2010

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Social Media 125

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Convince & Convert

JUNE 24, 2010

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Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

MAY 27, 2010

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Consultant 122

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Convince & Convert

MARCH 23, 2010

If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. You should know if first-time visitors are disproportionately likely to visit your Ebook page, for example. Pay attention to your statistics with regard to calls to actions.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

JULY 6, 2010

Online consumers are savvy and being open and communicative is vital to reputation management. Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms. By transparent, I mean keep it real and no lip service.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

JUNE 7, 2010

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Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

APRIL 20, 2010

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Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

FEBRUARY 23, 2010

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Social Media 117

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Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Isn't the same for b2c though?

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

AUGUST 11, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble You Are Pissed Off at the Wrong Guy 9 Things to Do When I’m Gone Convince and Convert Recommends 7 Ways to Market Your Business on Facebook – Free Ebook (Danny Brown) Decluttering Your Networks is Part Two of 7 Days to Turn Your Blog Into a Social Media Hub (Danny Brown) (..)

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

JULY 15, 2010

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Social Media 140

Social Media Consultant Strategy Organization 140

Convince & Convert

MAY 25, 2010

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Marketing 123

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Convince & Convert

APRIL 14, 2010

Or do you think that reputation through relationships is enough to expand your market? Or do you think that reputation through relationships is enough to expand your market? Or do you think that reputation through relationships is enough to expand your market? Isn't that where promotional campaigns serve a purpose?

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

APRIL 15, 2010

is Crucial to your Content Marketing Strategy 4 Steps to Drive Sales with a Social FAQ Build Your Brand a Social Content Ladder in 5 Steps [link] Jeremy Victor Jay, Congrats – I completely understand your feeling of affirmation as that is exactly the way I felt about [link] making the Junta42 at #24.

Content 124

Content Marketing Consultant Social Media 124

Convince & Convert

APRIL 6, 2010

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Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

JUNE 3, 2010

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Social Media 156

Social Media Strategy Consultant Social CRM 156