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HubSpot vs. Marketo: Which is Better?

Oktopost

What does this have to do with marketing automation software? To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Integrations with such platforms as Metadata and Adroll. API documentation.

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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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How to Send Anonymous Emails: 5 Methods

Tweaklibrary

Whether you need to share work-related information with a client or use emails as a promotional marketing tool, emails fit well in every genre. Remove the Metadata. We’re all pretty much aware of what is metadata and it can be simply framed as “data about data”. Image source: Verisign Blog. Select “Properties”.

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3 Tools For Managing a Killer Multi-Author Blog

Convince & Convert

We want to get a process down that turns your blog into a content marketing machine. The other key here is to make this a living document. You can email Microsoft Word documents back and forth with changes tracked. Once you become comfortable with a process, a blog with multiple contributors provides a wealth of benefits.

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Social Media Marketing Guide: Facebook

Little Web Giants

As a result, I am winning a trip to the SMX Social Media Marketing Conference. I decided to compile them into a useful document that we could use internally at Little Web Giants for quick reference. Then I went a step further and thought I ought to give this back to the social media marketing community. Graph Search.

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3 Tools For Managing a Killer Multi-Author Blog

Convince & Convert

We want to get a process down that turns your blog into a content marketing machine. The other key here is to make this a living document. You can email Microsoft Word documents back and forth with changes tracked. Once you become comfortable with a process, a blog with multiple contributors provides a wealth of benefits.

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How to Optimize Your Content for Authorship Success

ProBlogger

While AuthorRank hasn’t officially been implemented by Google as a ranking factor, the idea behind it has already been implemented across digital marketing platforms universally. Metadata on Twitter. Twitter Cards enable you to attach media to Tweets that link your content: It’s social’s all-important metadata. How do we know?

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