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The Bamboo Project Blog

Buzz Marketing for Technology

There still doesnt seem to be a full recognition of the power of co-creation and the idea that Web 2.0 We have to get past this idea of the Web as simply a more efficient mechanism for dumping information. As long as we persist in seeing Web 2.0 through the lens of Web 1.0, Flickr photo via Nesster.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Definitely when someone want to start a social network marketing they should have a goal. Social media tactics touch many other parts of the organization too, but having Market research up front in the design and decision process will help make initiatives more effective. What did I miss? A goal that is basically brought from the necessity!

Research 265
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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. And it’s why Jill and Kevin will definitely forever be remembered in our hearts. Videos that have a completely unplanned “wow&# element to them definitely travel far in social circles. It’s why she is now famous. But having a good video, too, is important.

Video 236
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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. They both have their places in the web 2.0 and social media sphere. You may find yourself comfortable using just one or both.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.” Pissing off Google.)

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

It’s definitely a worthwhile read. Marketing on the Social Web: A Few Key Ingredients (Michael Fruchter): I love the graphic. Still, though, you can tell that there has been in immense amount of work put into it, and it definitely deserves recognition. You’re On Twitter, Now What? Guaranteed.

Marketing 265