Data Marketing Pharmaceuticals Research 
Convince & Convert
APRIL 25, 2024
For the past eight years, NetLine’s annual analysis of B2B content consumption and demand has stood as a lighthouse for marketers navigating the stormy waters of content strategy and lead generation. million first-party content registrations and offers a map for marketers in search of treasure (aka new business).
Sprout Social
MARCH 19, 2024
Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.
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Talkwalker SM
MAY 11, 2016
Social media has changed the way information about global or local health crises spreads and it is in the process of changing how pharmaceutical companies are using this information to gather more insights about their products and customers. The post with the most engagements comes from Instagram’s official account.
The Realtime Report
MARCH 6, 2021
Food science and research. Obviously, pharmaceutical drugs can be incredibly dangerous and can do great public harm if they do not conform to the highest standards–the 1960s-era thalidomide tragedy is evidence of that. In addition to safety, the FDA also helps ensure that pharmaceutical drugs are effective as well.
Unmetric
MARCH 2, 2017
Social media has been established as one of the key channels of the modern day marketing mix. The newsfeed structure of social networks demands that marketers be smart to get their content visibility. However, this has more to do with content, posting schedules and demographic research than posting frequency.
Talkwalker SM
APRIL 14, 2016
Ten years ago, Bayer’s blockbuster pill brand Yaz was one of the first to be marketed as “beyond birth control” With annual sales topping $1bn, it was one of the most widely prescribed oral contraceptives , promising to alleviate mood swings, acne and weight gain. Will an App Replace The Pill?
Webbiquity SMM
FEBRUARY 28, 2011
Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Nystrom – Digital Marketing Manager – Social Media, Red Bull. • Debbie Weinstein – Senior Director, Global Media, Unilever. List of Corporate Social Strategists for 2011.
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