article thumbnail

What in the World … ! Surprising Facts About Reddit Ads

agora pulse

Ads in feeds. The second ad type will appear in feeds. The flexibility is great here, though the obvious advantage goes to the in-feed posts, which Redditers are practically guaranteed to see while browsing. Reddit Has Recently Switched to Primarily CPC Pricing. CPC while Instagram cost $1.33. 90% CTR).

Reddit 115
article thumbnail

TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

While the global COVID-19 pandemic may have attributed to the spikes in downloads and usage in 2020, the social network itself has done a good job of keeping users coming back for more. Traffic sources include the For You feed, your profile, Following feed, sounds, searches, and hashtags. Audience Location/Territories.

Analytics 154
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Experiment: We Spent $345 on Spark Ads on TikTok. Here’s What Happened

Hootsuite

These were only added to the TikTok Ad Manager in June 2021, and allow brands to promote organic content in the feed— similar to the Boost Post option for Facebook. For context, SmartInsights found the average CTR for Instagram feed ads is just 0.22%, and Facebook’s CTR is 1.11%. Download now. What Makes a Great TikTok Spark Ad?

article thumbnail

12 Facebook video metrics brands need to benchmark right now

Sprout Social

That means it doesn’t only show you how many users saw your video in their Feeds but how many of those people actually watched the video. Engagement is an important metric to track for all types of Facebook videos, including in-feed videos, Stories and Live. Ad cost (CPM, CPE, CPC, CPCon). Engagement.

Metrics 131
article thumbnail

How to Get Started with LinkedIn Ads

Sprout Social

The page’s update feed is full of fresh content for followers: However, LinkedIn does have a series of requirements for creating a company page. While other ads on LinkedIn show up on the sidebar, sponsored content appears smack dab in the middle of your audience’s news feed. For example, here’s Sprout’s company page in the wild.

article thumbnail

Connect with ultra-targeted audiences on and beyond Twitter

Audiense

In some cases our clients have managed to reduce the CPC (cost per click) by 37% and the CPA (Cost per Acquisition) by 78%.”, Direct synchronisation of tailored audience lists with Twitter Ads (no need to download and upload csv files). ”, according to Javier Burón, CEO and Cofounder of Audiense. Twitter Ads.

Twitter 89
article thumbnail

The Complete Pinterest Advertising Guide to More Valuable Ads

Sprout Social

You’re charged just like a regular cost-per-click (CPC) ad. They play automatically when viewed from a user’s feed. Promoted App Pins are great for developers or app companies that want to drive ad traffic to download an app. Promoted Pin : A Promoted Pin is Pinterest’s version of an ad. Promoted Video Pins.