Pam Moore

JULY 5, 2017

How much of your web or blog traffic is coming from mobile devices? Why you should setup the goals and conversions feature within Google Analytics? How to leverage all of the above to increase ROI on every dollar you spend on paid media, content marketing, influencer marketing, email marketing and more?

Analytics 167

Analytics Google Metrics ROI 167

Pixlee

MARCH 15, 2021

It is an extensive process that helps understand email effectiveness, ROI, engagement, deliverability, and brand association. 70% of marketers fail in measuring their ROIs, and that’s not a good sign for the highest-rated marketing channel. For example, a 20% open rate is considered decent while a 15.11% conversion rate is fair. #2

Template 83

Template Templates Embedding Metrics 83

agora pulse

FEBRUARY 4, 2020

Monitoring these standard metrics can help you make sure your spending and return on investment (ROI) are on track: Clicks: The total number of times the link in your ad was clicked. Mobile app installs: The total number of people who installed your mobile app (applies to App Installs campaigns). Standard Facebook Ads metrics.

Report 152

Report CPM CPC Facebook 152

Kikolani

MAY 24, 2016

However, after you start learning more about SEO, mobile-friendly design, and conversion, there is a tendency to step back and take a look at your site in a new perspective. You likely know the basics: Your website needs to be mobile-friendly. Ugly Mobile Navigation. It should load quickly.

SEO 99

SEO Conversation Mobile Sites 99

Pam Moore

APRIL 14, 2017

You can attract, inspire and engage your target customer in conversation and business transactions quickly if you know the platform and how to make it work for your business. billion mobile daily active users on Facebook you must not only optimize your visual marketing and images for the desktop but also the mobile device.

Template 167

Template Templates Facebook iPad 167

Pam Moore

MARCH 9, 2020

Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Why smart and savvy marketers understand the deep foundations and details of developing and optimizing lead conversion funnels. Even worse, most of them don't know how to measure results.

ROI 78

ROI Strategy How To Marketing 78

Sprout Social

NOVEMBER 2, 2023

This helps determine the ROI of customer-centric engagement and service. Also, monitor discussions and conversations to get a deeper understanding of the questions, concerns and topics that are top-of-mind for your potential customers. But if you haven’t, then our buyer persona template or Xtensio’s will be useful.

Examples 103

Examples Template Templates How To 103

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. Simply throwing content up on every social network hoping someone finds it, clicks on it, likes it and maybe buys from you is not a strategy. Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. Simply throwing content up on every social network hoping someone finds it, clicks on it, likes it and maybe buys from you is not a strategy. Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. . Buyer Persona Worksheet (editable templates to clearly define your target customer). Content Calendar Template. Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

MARCH 25, 2020

The age where you must embrace conversation, human connection and meaning in dialog, not just one to many show up and throw up content. I am the co-founder and CEO of a successful social media, digital marketing and conversion optimization agency, Marketing Nutz. Digital and Social Media Content Calendar Template.

Brands 78

Brands Smart Phone ROI Social Media 78

Oktopost

OCTOBER 24, 2022

Every employee spotlight is different, but it’s a good idea to come up with a basic structure or template to help create your posts. If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. 5 Best Practices for Creating an Employee Spotlight. Questions to ask your employee.

Social Media 109

Social Media How To B2B LinkedIn 109

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. know what content will drive social conversation, conversion and ROI?

Campaign 60

Campaign Social Media Content How To 60

Pam Moore

JULY 20, 2020

Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. How to continue to build relationships via authentic conversations. Buyer Persona Worksheet (editable templates to clearly define your target customer). Content Calendar Template. Supporting Resources .

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. How to continue to build relationships via authentic conversations. Buyer Persona Worksheet (editable templates to clearly define your target customer). Content Calendar Template. Supporting Resources .

Strategy 78

Strategy Marketing Authentication eBook 78

Hootsuite

JUNE 11, 2020

Rest assured that taking a bit of extra time to learn the fundamentals now is going to pay off in your ROI later. a) Select your bid strategy (for the most part, your campaign type will determine this: do you want conversions, clicks, or impressions?). Source: Mint Mobile. Don’t be afraid to use templates.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Pam Moore

JANUARY 4, 2017

We don’t want to wait in line or even wait for a mobile web page to load on our device. They give up because they don’t have the ROI they made up in their mind they should have by now. Content Editorial Calendar (12 month editorial content marketing calendar template). As humans, instant gratification is in our DNA.

Social Media 167

Social Media Social Networking Training Instagram 167

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. It's everywhere. Different types of content marketing.

Content 104

Content Marketing Template Templates 104

Pam Moore

JUNE 26, 2020

Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C). template + podcast] Welcome to the Participation Age: Is Your Digital Brand Ready? Supporting Resources. Audience Marketing Prioritization Worksheet. SoundCloud.

eBook 78

eBook Template Templates B2B 78

Pam Moore

APRIL 22, 2017

According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. This episode is part of a series of conversations that will cover influencer marketing in detail. There is no doubt influencer marketing is a powerful way to zoom your social media and business success online.

Influencer 166

Influencer Tips Marketing Training 166

Keyhole.co

SEPTEMBER 12, 2023

That requires regular monitoring of responses on your campaigns and conversations around your brand. A social listening tool can monitor millions of online conversations and notify you when someone talks about your business. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

FEBRUARY 5, 2019

As noted in our guide to 2019’s social media trends , the need for conversational commerce is growing. Also, note that Hello Fresh provides a variety of prompts to help guide the conversation from point A to point B. This is a prime example of how to funnel a customer through a conversation to eventually lead them to take action.

Examples 110

Examples Strategy Marketing Discount 110

Pam Moore

JUNE 2, 2017

Tired of no ROI and wasted time and money… look no further than Social Profit Factor! From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered. Increase ROI across all facets of marketing investment.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

OCTOBER 28, 2019

We don't want to wait in line or even wait for a mobile web page to load on our device. They give up because they don't have the ROI they made up in their mind they should have by now. Take Action: Download the Ultimate Content Calendar Template. . As humans, instant gratification is in our DNA. However, here is the problem.

Social Media 60

Social Media Marketing Training Social Networking 60

Pam Moore

APRIL 1, 2019

Why you must plan your conversion funnel, hope is not a strategy. Supporting Resources: 2019 Content Marketing Editorial Calendar Template. Take Action: Download the Ultimate 2019 Content Calendar Template. . In this 25 minute podcast you will learn: . 10 ways you can activate your audience today. SoundCloud.

Activities 97

Activities Brands Analysis Template 97

Hootsuite

MARCH 24, 2021

A social media report is the best way to track and analyze that data so you can learn from your efforts and prove your social media ROI. . Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Number of conversions. Social media report template.

Template 145

Template Templates Report Social Media 145

Pam Moore

MARCH 30, 2020

Download our Content Inventory Worksheet Here–> FREE Content Asset Audit and Inventory Worksheet + Social Media Content Calendar Template. Download our Content Inventory Worksheet Here: FREE Content Asset Audit and Inventory Worksheet and Editorial Calendar Template. Maximize to monetize is what I teach our customers.

Organization 78

Organization Content How To Marketing 78

Keyhole.co

OCTOBER 23, 2023

Updating your profile or adding missing information like phone numbers, email addresses, and other relevant contact information is an excellent way to show users that you’re interested in getting their attention and starting a conversation. Complete profiles also look better on mobile devices, which can help you a lot.

Facebook 52

Facebook How To Review Analytics 52

Pam Moore

NOVEMBER 21, 2018

Our conversion rates on free offers on all of our landing pages are at minimum 65% to 85%+. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018). They watch, listen, subscribe and engage with our content. Our podcast has been listened to more than 1.6 million times. Be careful who you listen to.

Metrics 60

Metrics Engagement Social Media Training 60

Hootsuite

JULY 15, 2020

Bonus: Get the free template to easily craft a detailed profile of your ideal customer and/or target audience. This advanced level of targeting increases conversion rates and improves social ad campaigns. Increase ROI with the buyer persona spring. Get the free template now! What is a buyer persona?

Template 145

Template Templates How To Tourism 145

Pam Moore

APRIL 1, 2019

Why you must plan your conversion funnel, hope is not a strategy. Supporting Resources: 2019 Content Marketing Editorial Calendar Template. Take Action: Download the Ultimate 2019 Content Calendar Template. . In this 25 minute podcast you will learn: . 10 ways you can activate your audience today. SoundCloud.

Activities 60

Activities Communities Social Media How To 60

Sprout Social

OCTOBER 23, 2018

That way, when it comes time to ramp up ad-spend, you’re going with the creative that’ll bring the most ROI. You might be familiar with A/B testing different web pages, different versions of sales copy, or email templates. In 2017, mobile shopping had it’s first 2 billion dollar spend on Cyber Monday.

Strategy 92

Strategy Social Media Hashtag ROI 92

Hootsuite

JULY 4, 2019

We’re also sharing 5 free templates created by our in-house design team to help you get started. Bonus: Download your free pack of 5 customizable Facebook cover photo templates now. On mobile, it’s often better to prioritize image types that load quickly and don’t use a lot of data. Click install font.

Template 111

Template Templates Facebook How To 111

Pam Moore

DECEMBER 11, 2016

How to use our 2017 content marketing editorial calendar template ( download now ). Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. 53% of email are opened on mobile devices (campaign monitor).

Template 167

Template Templates Content NewsCred 167

Pam Moore

NOVEMBER 21, 2018

Our conversion rates on free offers on all of our landing pages are at minimum 65% to 85%+. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018). They watch, listen, subscribe and engage with our content. Our podcast has been listened to more than 1.6 million times. Be careful who you listen to.

Metrics 60

Metrics Engagement Social Media Training 60

Hootsuite

JANUARY 11, 2022

Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Whether your traffic comes from mobile or desktop.

Analytics 145

Analytics Google Social Media HootSuite 145

Diva Marketing Blog

MAY 14, 2012

Based on its direct sales approach, which was built on developing relationships and sharing conversations, Avon has been called the original “Social” Brand. P&G also has a highly successful online community, Being Girl, for their Tampax and Always brands that has achieved a 4-to-1 ROI over traditional channels.

Social Media 81

Social Media Klout Smart Phone Training 81