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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Brand marketing is a subset of marketing focused on developing and maintaining a company’s overall reputation. The company takes advantage of user-generated content and almost every video on the page features a small business making a product or offering a service. This is where strong brand marketing comes into play.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. The content is typically introductory but occasionally more intermediate/advanced, so there’s a mix that should work for everyone. Reputation Management.

Marketing 279
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

(The Future Buzz): Adam Singer writes an excellent piece on the qualities that make up the most popular “power users&# of the social web — that is, those individuals whose content people want to consume always. What Makes People Share Content? Share This or Else!

Marketing 265
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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings.

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Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

Content is NOT Always King and SEO is not always bad : Wil Reynolds explains that search engines can’t choose the best content and those pages with great content may not rank so high. So what can you do once someone adds bad content to that page? The 10 Commandments of the Social Web : Building a social network?

SEO 162
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You’ll also want to measure the growth of your social circles and the level of social amplification from content shared, however, you’re drifting into the functionality of the analytics tools so you only want high level information here. Reputation Management. View more influential people sharing out your content.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. Humans can relate to emotional content, and laughable content is always golden. If you’re in need of viral content , you don’t have to look much farther than videos that teach users how to do something. Accelerated by MaxCDN Content Delivery Network.

Video 236