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15 Golden Rules of Content Marketing in 2018

Pam Moore

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. 15 Golden Rules for Content Marketing Webinar . 15 Golden Rules of Content Marketing.

Content 163
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Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

Pam Moore

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. How to Develop a Social Business Strategy (podcast). Content Inventory Worksheet

Strategy 165
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17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Social Media Reigns King. 65% of Content is Based on Industry Trends. of Content is Original.

Trends 95
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15 Things Smart, Social Savvy Business Marketers Never do on Facebook

Pam Moore

It’s no surprise that Facebook is still one of the hottest social networks around. It is is as important to understand not only best practices but also worst practices that can damage your personal brand, corporate brand and business success when it comes to social media, business and life! Remove the drama.

Facebook 113
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Humanize It: 10 Tips to Make Your Tweets More Human

Pam Moore

Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? The concept of people buying from people was not invented by Facebook or any other social network. Social media is really no different if you think about it. We communicate, we share, we help one another.

Tips 60
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Do You Have the Right Insurance for Your Social Media Activities?

SocialFish

Content, Content, Content. Associations and their members create and curate astonishing amounts of content. All exposures associations had before social media; the only difference is the speed of information. The general liability policy doesn’t cover these risks effectively.

Insurance 174
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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.