50 Ways Marketers use Social Media to Improve Their Marketing
Harp Interactive
OCTOBER 9, 2009
Build sentiment measurements, and listen to the larger web for how people are talking about your customer. Attend a conference dealing with social media like New Media Expo, BlogWorld Expo, New Marketing Summit (disclosure: I run this one with CrossTech), and dozens and dozens more. Consider a Lijit Wijit or other aggregator widget.
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