Sherrilynne Starkie

OCTOBER 28, 2012

Checking online reviews has become a normal part of consumer purchasing decisions, and so, companies are paying for or faking these reviews to gain favour and influence preference. By 2014, we could see up to 15 per cent of all online reviews being ‘faked’, according to Gartner, the research company. Down a new path?

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Review Social Media Wikipedia MySpace 368

Ignite Social Media

DECEMBER 12, 2019

As a social media only agency, our favorite time of year is when we get look forward to the next year and make informed predictions about where the space may be headed. Purely Organic Social Media Strategies Will Continue to Decline. The chart below showcases the predicted revenues by company in 2020.

Social Media 151

Social Media Social Networking Cost Trends 151

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Here’s exactly how to do it.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Webbiquity SMM

AUGUST 27, 2013

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?

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B2B Social Networking Research Marketing 263

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The report was part of an annual analysis of the digital efforts of companies on the Fortune 500 list.

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Company Social Media Analysis Research 100

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

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Report Social Media Metrics How To 52

Visually SM

JANUARY 10, 2021

Spontaneous manifestations about a company draw attention. People usually look for positive reviews about a company and what it sells. That’s why brand advocates know the company well. Social media can help. Promoting brand advocates became even easier since most of them are on social media.

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Company Brands UGC Reputation 130

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

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Social Media Insurance ROI Meme 110

Buffer Social

JANUARY 22, 2024

But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.

Social Media 101

Social Media Authentication LinkedIn B2B 101

The Realtime Report

JANUARY 17, 2013

Does having a company leader on social media give that organization a competitive edge? A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results.

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Oktopost

JUNE 19, 2020

With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. Of those active on social media, 70% use only LinkedIn.

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Company B2B Loyalty Survey 124

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles. Monitoring.

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Survey Report Social Media ROI 225

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced?

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Statistics Social Media Marketing Survey 145

Sprout Social

OCTOBER 4, 2016

We’ve wrapped up our reports overhaul with an update to our Group Report. The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. More Networks, More Data.

Aggregator 84

Aggregator Social Networking Groups Groups 84

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

The Realtime Report

JULY 3, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Back in April, Twitter had reported 25% growth in the first quarter of 2014, a drop from the 30% growth rate of the previous period. Facebook: 1.23 via Facebook.

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Social Networking Twitter Tumblr Foursquare 175

The Realtime Report

JUNE 6, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Millennials Are 56% More Likely To Find Brand Content On Social Networks. Facebook: 1.23 billion monthly active users. via Facebook. via YouTube.

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Social Networking Tumblr Brands Content 181

The Realtime Report

JANUARY 24, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Top Brands on Twitter: Enterprise Brands Vs. Small Companies. 92% of brands tweet at least once daily; the average Interbrand company tweets 12x per day.

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Social Networking Brands Twitter Tumblr 190

Webbiquity SMM

FEBRUARY 23, 2016

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. In addition, 96% of all B2C and 88% of B2B companies use Facebook for marketing.

Social Networking 100

Social Networking B2B LinkedIn Instagram 100

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy?

Social Media 122

Social Media UGC How To HootSuite 122

The Realtime Report

FEBRUARY 7, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . The company’s growth has slowed, adding only ~9 million users since the fall quarter (for a total of 241 million). Facebook: 1.19 via Facebook.

Social Networking 142

Social Networking Engagement Twitter Statistics 142

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. billion social media users (an increase of 9%) in 2020.

Social Media 145

Social Media HootSuite Report Advertising 145

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

The Realtime Report

AUGUST 17, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn Is Most Important Social Network for B2B Marketers. Facebook: 955 million active users. via Twopcharts.

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Social Networking B2B LinkedIn Tumblr 184

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

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Social Media Notification Social Media Management Metrics 93

The Realtime Report

SEPTEMBER 4, 2012

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Moreover, many companies have not yet implemented policies, procedures or training to help mitigate those risks. This begs the question: what planet are the other 34% living on?

Reputation 175

Reputation Company Social Media Policies 175

Visually SM

AUGUST 19, 2020

But with so many social media platforms out there, how can your company make such a big decision? In this guide, you will understand why it is so important to have social media profiles for your business. By the end of this article, you will be able to understand: Why does a brand need a social media presence?

Social Media 130

Social Media Brands Reddit Platform 130

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. Even in an industry marked by fast change, 2018 will go down in history as a big year for social media and all of the marketers who use it to sell their products or services. Social Media Trends of 2019 #1. The Rise of Social TV.

Trends 142

Trends Social Media Instagram Influencer 142

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. They’re not much different.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Social Media Marketing

DECEMBER 16, 2019

Social media gives an amazing asset to outreach: Companies can share stories, talk about occasions or offers, or examine solutions or services with intrigued clients or potential customers. While only one out of every odd private company has put aside the time and money to set up an online technique or presence.

Small Business 141

Small Business Social Media Engineering Consultant 141

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. You can dissect which type of your posts on social garner more engagement and at what time.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Paste your link into your social media post and shorten it if you have not already done so.

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Sample Code Social Media HootSuite URL 145

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

Guidelines 78

Guidelines Template Templates Social Media 78

The Realtime Report

NOVEMBER 16, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. via SmartBlog on Social Media. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. While last quarter Sina Weibo reported 36.5 via Facebook. via Twopcharts.

Social Networking 161

Social Networking Posterous Tumblr Yahoo 161

The Realtime Report

DECEMBER 21, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. via SmartBlog on Social Media. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users.

Social Networking 168

Social Networking Activities Posterous Tumblr 168

The Realtime Report

NOVEMBER 2, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. via SmartBlog on Social Media. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Have you used the social networking site more often since the redesign?

Social Networking 177

Social Networking Activities LinkedIn Posterous 177